Responsibilities

• Develop creative content ideas that support the company’s wider marketing and business objectives.
• Plan, script, film and edit engaging long-form videos for YouTube.
• Repurpose long-form videos into effective short-form content for Instagram, Facebook, LinkedIn, TikTok and Meta advertising.
• Capture high-quality photo and video content across installation sites, customer properties, company events and the office.
• Turn technical renewable energy topics into clear, useful and engaging content for homeowners.
• Work closely with the Marketing Manager to plan and deliver content calendars, campaigns and video concepts.
• Interview customers, installers, company leaders and industry partners to create informative and credible content.
• Create behind-the-scenes content showcasing our team, installations, technology and day-to-day operations.
• Manage the company’s social media channels, ensuring content is posted consistently and audience comments and messages are appropriately handled.
• Create graphics and supporting content for social media, digital advertising and email marketing campaigns.

Requirements

• Strong videography, photography and video-editing skills.
• Experience using professional camera, audio and lighting equipment.
• Experience creating and editing content for YouTube and social media.
• The ability to develop ideas and write clear, engaging video scripts.
• A strong understanding of what makes content attention-grabbing, informative and commercially effective.
• An eye for identifying content opportunities that will engage homeowners in our target areas and generate leads for the business.
• Experience managing business accounts across Instagram, Facebook, LinkedIn, TikTok and YouTube.
• Working knowledge of Meta Business Suite and YouTube Studio.
• Strong creative storytelling and visual communication skills.
• Excellent organisation, planning and project-management abilities.

Preferred

• Experience within renewable energy, home improvement, construction or another technical industry would be beneficial, but it is not essential.