SEO Specialist & Content Writer

London, UK (On-site)

£38K/yr – £40K/yrMid LevelFull time

Posted 4 weeks ago

Job Summary

Own and drive the end‑to‑end SEO program including strategy, technical audits, content optimisation and analytics, collaborating with marketing and cross-functional stakeholders to improve organic performance.

  • Focus areas: SEO strategy, audits, content strategy and reporting
  • Requires strong SEO technical and content skills with stakeholder management

Job Description

Responsibilities

  • SEO stategy and performance
  • Conducting regular SEO technical audits
  • Content creation and optimisation
  • Content strategy
  • Analytics and Reporting

Requirements

  • Bachelor's degree in marketing, Communications, English, Journalism or a related discipline, or equivalent professional experience.
  • Demonstrable experience in SEO, digital marketing and content creation.
  • Strong knowledge of technical, on-page and off-page SEO.
  • Experience developing SEO strategies, conducting keyword research, competitor analysis and SEO audits.
  • Excellent copywriting, editing and proofreading skills.
  • Proficiency in Google Analytics 4, Google Search Console, SEMrush, Ahrefs and Screaming Frog.
  • Experience using CMS platforms such as WordPress.
  • Good understanding of Core Web Vitals, website performance, UX and mobile optimisation.
  • Strong analytical skills with the ability to turn data into actionable recommendations.
  • Excellent communication, organisation, project management and stakeholder management skills.

Benefits

  • 25 days annual leave, plus 8 public holidays
  • 1-day extra leave per year of service, up to a maximum of 5 days
  • Workplace pension scheme
  • Tuition reimbursement for career development courses
  • Flexible Benefits: Cycle to Work, Workplace Nursery, Techscheme and much more
  • Perks@Work discounts platform, wellbeing centre and much more
  • Reward and recognition programme
  • £500 award employee referral scheme
  • Discretionary annual performance bonus
GBS logo

GBS

Changing lives through education is what GBS is all about!GBS offers flexible, high-quality higher education degrees and diplomas that can help you pursue your desired career in Finance, Accounting, Business Management, Construction Management, Healthcare, Digital Technology, or Education & Training. 

Join our team!GBS is a Higher Education Provider with strong enthusiasm for imagination, collaboration and growth. If you can work to these values, you should consider a career with us!When you join our team, you take part in re-shaping the future of education and changing the lives of thousands of students worldwide. We are a multicultural and diverse community living and breathing the same values, and united by the notion that together we make a huge difference. We welcome talents from a wide range of backgrounds and our roles are very diverse; whether it’s lecturing students, managing teams, or supporting staff members.

 GBS is officially certified as a great workplace as we are committed to inclusion and belonging across race, ethnicity, gender and everything else that makes you a unique individual. Join us now and be part of a dynamic team working across 10 campuses in the UK, Malta and the UAE - all with one vivid vision and a shared mission to make the world a better place through education.

Founded in 2010
Greenford, England, GBR
2.5K employees (124 in marketing)

Salaries

Posted range

£38K/yr – £40K/yr

Taken straight from the job posting.

See all GBS salaries

Marketing Team

Marketing Team Size
124 (5% of company)
Median Tenure
2.9 years
Marketing Roles Posted (Last 30 Days)
1

Traffic Signals

Monthly Visitors
238.8K
Monthly Google Ads Budget
$447
Traffic Source Mix
Search
20.8%
Direct
42.5%
Referral
17.7%
Social
3.6%
Paid
9.5%

Headcount Trend

Current headcount: ~2.5K
GBS logo

SEO Specialist & Content Writer

GBS · London, UK · On-site