Senior Marketing Manager

Bromley, UK (Hybrid)

Salary Not AvailableSenior Level

Posted 5 days ago

Job Summary

Own and deliver multi‑channel marketing campaigns that boost retention and engagement, using customer insights and data to optimise results, while leading end‑to‑end projects and collaborating across stakeholders.

Lead multi‑channel campaigns across email, social, and digital touchpoints
Analyse results and drive improvements with clear recommendations
Mentor colleagues and deputise for the Operational Marketing Lead when needed

Job Description

Responsibilities

Support delivery of marketing and customer engagement plans aligned to business priorities.
Develop integrated campaigns across email, direct mail, social media, website and customer communications.
Drive customer retention, relationship growth and engagement through targeted activity.
Use customer insight, campaign analysis and commercial data to improve effectiveness.
Lead campaign measurement and reporting with clear recommendations.
Manage projects from briefing through delivery and optimisation.
Develop customer tracing and re-engagement initiatives.
Collaborate with stakeholders to create seamless customer experiences.
Support and mentor colleagues and deputise for the Operational Marketing Lead when required.

Requirements

Marketing experience in a regulated environment.
Multi-channel customer communications experience.
Strong understanding of digital journeys and websites.
Ability to analyse marketing, digital and commercial data.
Excellent stakeholder and project management skills.
Strong presentation and communication skills.

Benefits

up to £46,000 pro rata (for four days a week)
Discretionary annual bonus
28 days annual leave plus bank holidays
Life assurance
Generous contributory pension scheme
One paid volunteering day
Workplace wellbeing programme

Foresters Financial

Foresters Financial is an international financial services provider with a unique history that began in 1874 when we set out to provide access to life insurance for average working families.Our mission is to promote the well-being of everyday families and their communities. We aim to assist customers in achieving financial well-being and strive to support those who are often overlooked by the financial services industry.Each year we invest millions to support causes that enrich the lives of our members, their families and their communities.

Leaves Green, Keston, Bromley Common, Hayes, England, GBR

27 employees (1 in marketing)

www.foresters.com/en-gb

Salaries

Senior Marketing Manager median pay in the United Kingdom

£70K/yr

Most pay falls between £60K and £80K. Based on 28 salaries.

See all Senior Marketing Manager salaries See more Senior Marketing Manager jobs

See all Foresters Financial salaries

Marketing Team

Marketing Team Size

1 (4% of company)

Median Tenure

1.2 years

Marketing Roles Posted (Last 30 Days)

Traffic Signals

Monthly Visitors

471.3K

Traffic Source Mix

33.8%

Direct

58.9%

Referral

1.7%

Social

1.5%

Paid

0.1%

Headcount Trend

Current headcount: ~27

News about Foresters Financial

Foresters Financial revamps Accelerated Underwriting program, increasing limits to $2 million and expanding eligibility

Apr 28, 2026 • Yahoo Finance

Links

www.foresters.com/en-gb

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