Senior Marketing Executive

Manchester, UK

£30K/yr – £35K/yrSenior LevelFull time

Posted 2 months ago

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Job Summary

Own regional brand and demand play for Bruntwood SciTech Manchester, turning awareness and asset creation into lettings through integrated campaigns, site content updates, and ROI tracking.

  • Regional ownership: Own the regional marketing plan and budget with cross-functional collaboration to hit lettings targets.
  • Campaigns to content: Lead integrated online/offline campaigns and content assets with strong analytics to prove impact.
  • Brand health and collaboration: Act as brand guardian with the commercial, social, and central teams using Salesforce and Marketing Cloud for prospecting.

Job Description

Responsibilities

  • Support the development of brand awareness/customer acquisition campaigns and tactics for Bruntwood SciTech’s Manchester city centre portfolio to meet its property lettings targets
  • Own and drive the regional marketing plan
  • Support on the creation of integrated campaigns utilising both online and offline channels with strong assets and reporting analytics to measure success
  • Lead on Bruntwood SciTech’s website content updates for your region, keeping imagery, content and case studies fresh and updated
  • Support the production of content (blogs, articles, press releases and videos) for the website/digital channels, working effectively with our central digital team
  • Work with the commercial team to assist in creation of engaging materials to support prospecting including presentations, brochures, sales packs, CGIs and hoardings
  • PR and community communications - keeping the media, our customers and stakeholders informed of our plans, ambitions and successes through on and offline channels
  • Use tools such as Salesforce and Marketing Cloud to support prospecting and lead generation
  • Review and report on marketing activity to ensure return on investment
  • Responsible for managing aspects of the marketing budget, ensuring cost-effective initiatives while maximising impact
Bruntwood logo

Bruntwood

Workspace | Laboratories | Retail | LeisureWe own, let and manage outstanding buildings, workspace, innovation and science facilities.Our purpose: creating thriving cities. This purpose fuels our passion for supporting arts and culture, our deep community engagement and our ambitious plans for future growth. It ensures every investment and decision we make benefits our customers, our communities and our colleagues: because when our cities thrive, so do we. Our commitment to creating thriving cities has helped us to grow into a company with more than £1bn in assets under ownership across over 100 landmark properties, a development pipeline of £1.4bn, and a team of more than 800 people working across our group.

Founded in 1976
Manchester, England, GBR
713 employees (112 in marketing)