Senior Content Manager

Responsibilities

• Develop and implement content strategy that serves client's commercial objectives, including A/B testing plans for Amazon product pages
• Lead end-to-end content management across all publishing platforms: case raising, set-up, upload, editing, amends, and ongoing maintenance
• Serve as NPD project lead for content creation, development, and publishing on DCOMM, ensuring best-in-class product launches
• Manage content execution projects from scoping and asset review through to proposal creation and creative team alignment
• Ensure all published content is accurate, on-brand, and error-free across every channel and platform
• Collaborate with product, brand, and marketing teams to align content with strategic requirements and brand guidelines
• Partner with the copywriter and designers to produce content that is visually rich and copy-strong, within best-in-class guidelines
• Use data and commercial insight to inform content decisions and drive continuous improvement
• Monitor team workflows and content management processes, ensuring adherence to agreed standards and timelines
• Build proactive working relationships across the wider business, keeping key stakeholders informed and aligned

Requirements

• Proven experience in content management, spanning strategy development, platform publishing, and end-to-end project delivery
• Hands-on proficiency with Brandbank, Amazon Vendor Central, and PIM platforms
• Experience managing content projects — scoping, briefing, asset review, proposal creation, and creative team alignment
• Solid understanding of SEO principles and their application to product content and digital channels
• Strong editing and proofreading skills, with a high standard of accuracy and attention to detail
• Track record of leading, mentoring, and inspiring small creative teams
• Collaborative working style, with the ability to build effective relationships across brand, product, and marketing functions
• Data-informed approach to decision-making, with an understanding of how commercial priorities shape content strategy
• Ability to manage multiple projects simultaneously and maintain quality under shifting timelines
• Proficiency with Microsoft Excel and Microsoft Planner

Preferred

• Experience within the alcohol, beverage, or FMCG sector