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Future

Retention Marketing Manager - 12 Month FTC

Bath, Bath and North East Somerset, UK (Hybrid)

£30K/yr – £40K/yrMid LevelContract

Posted 3 weeks ago

Job Summary

You will own end-to-end retention programs, driving multi-channel onboarding, win-back and lifecycle optimization to reduce churn and grow subscriber value across print and digital brands.

  • Lead onboarding, renewal and win-back campaigns
  • Tune automated customer journeys and lifecycle workflows
  • Translate retention data into actionable recommendations

Job Description

Responsibilities

  • Manage multi-channel onboarding, renewal, and win-back campaigns to increase subscriber engagement and reduce churn
  • Optimize automated customer lifecycle journeys and email communication workflows across print and digital brands
  • Deliver monthly performance reporting, translating retention analytics into actionable recommendations for stakeholders
  • Collaborate with CRM, Design, Editorial, and Acquisition teams to create engaging, on-brand subscriber campaigns
  • Recommend strategic win-back pricing and promotional offers aligned with commercial revenue goals
  • Manage retention budget allocation to ensure strong return on marketing investment and long-term customer value

Requirements

  • Demonstrable experience in retention, CRM marketing, or customer lifecycle management within subscription or recurring revenue models
  • Proficiency using CRM or CDP platforms, email marketing automation tools, and customer analytics software
  • Strong data analysis skills with an ability to translate performance metrics into clear campaign recommendations
  • Excellent written communication skills with experience writing copy for email and multi-channel customer journeys
  • Collaborative mindset with experience working alongside cross-functional teams in agile workflows
  • Proactive approach to testing new lifecycle initiatives, pricing strategies, and customer retention campaigns
  • Experience in retention or CRM marketing within subscription, digital publishing, or membership sectors
  • Practical experience using CRM software, email automation platforms, and marketing data dashboards
  • Ability to work from our Bath office on a hybrid basis

Benefits

  • Uncapped leave
  • Enhanced parental leave
  • Discounted rates with Dental care and Private Medical care
  • When we hit our targets, enjoy a share of our profits with a bonus
  • Refer a friend scheme - with payment following the successful hire
  • Well-being support with access to our Colleague Assistant Programmes
  • Opportunity to purchase shares in Future, with our Share Incentive Plan
  • Salary sacrifice Pension scheme up to 5% match
  • Free drinks and snacks in our offices
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Future

3.2 Glassdoor

We are Future. The global platform for specialist media. We create expert original content that connects people to their passions across a portfolio of over 200 phenomenal brands.Through our websites, magazines, events, and social spaces we reach 1 in 3 adults online in the UK and the US.Founded in 1985, we have grown significantly to a global business with over 3,000 colleagues. We are the largest magazine publisher in the UK with a combined circulation of more than 3 million across our publications.We innovate through our proprietary technology and diversify our audiences across new platforms every year. We’ve got an ambitious plan to build on our growth momentum and unlock new opportunities.

Founded in 1985
London, England, GBR
3.9K employees (1,639 in marketing)
www.futureplc.com
50% recommend to a friend
57% CEO approval

Salaries

Posted range

£30K/yr – £40K/yr

Taken straight from the job posting.

See all Future salaries

Traffic Signals

Monthly Visitors
151.7K
Traffic Source Mix
Search
29.8%
Direct
44.1%
Referral
23.2%
Social
1.7%
Paid
0.9%

Headcount Trend

Current headcount: ~3.9K
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Retention Marketing Manager - 12 Month FTC

Future · Bath, Bath and North East Somerset, UK · Hybrid