Retail Media Marketing Activation Manager – Technology at John Lewis & Partners | London, UK | £47K/yr – £74K/yr

John Lewis & Partners

Retail Media Marketing Activation Manager – Technology

London, UK (Hybrid)

£47K/yr – £74K/yrMid LevelFull time

Posted 1 month ago

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Job Summary

Own end to end retail media campaign delivery across channels, coordinating with brand teams, sales partners, and external suppliers to hit SLAs and budgets.

Own end to end campaign delivery and channel activation including Display, Affiliates, CRM, In-Store, and Social.
Partner with Media Sales, brand teams, and suppliers to define briefs, media plans, creative, and delivery milestones.
Build stakeholder relationships and lead cross functional delivery while escalating risks to unblock blockers.

Job Description

Deliver the annual calendar of initiatives and campaigns for your clients, managing campaigns from end to end
Responsible for briefing and activating a variety of channels including (but not limited to): Display, Affiliates, CRM, In-Store, Social (Organic and Paid) etc.
Deliver defined elements within an overall marketing campaign to support the Media Sales team, including the definition of the marketing brief, the channel and media plan, message hierarchy, creative execution, all the way through to delivery of the campaign itself being on time and on budget/adhere to SLAs
Work with brand/seasonal campaign teams to coordinate supplier participation in brand and seasonal campaigns
Monitor performance of the brand funded campaigns and support the preparation of PCA reports, working with the Retail Media Sales team to report performance back to clients and inform next year plans
Build meaningful partnerships with key stakeholders; inspire, excite and motivate teams across the business, managing and fostering client relations
Work to ensure the consistent implementation of activity across marketing, and work with implementation teams to enable effective delivery across other functions. Escalate risks and take decisive action to quickly resolve decision blockages; challenge where necessary
Line manage a team of/a Retail Media Marketing Activation Assistant/s

Significant experience in campaign delivery within a retail or retail media environment
Full funnel experience of delivering end-to-end multi-channel campaigns
Strategic brand management experience, project management experience, client management experience and/or people management experience
Experience of owning/managing budgets
Previous/current marketing/campaign activation experience
Experience in marketing activation/optimising effectiveness of campaigns
Experience of effectively servicing brands/clients in a marketing environment (Tech preferable)
Experience working with external suppliers or agencies to activate media

Further qualifications in marketing or business
Demonstrates a keen interest in/knowledge of changing trends in the retail media external landscape
Experience working in a fast-paced, matrix organisation with multiple stakeholders
Familiarity with media planning
Experience communicating to senior stakeholders and clients

We’re the largest employee owned business in the UK and home of our cherished brands, John Lewis and Waitrose. We’re not just employees, we’re Partners, driven by our purpose to build a happier world.

John Lewis & Partners

Since 1864 we've been delighting customers with our quality products and renowned customer service. We put happiness at the heart of everything we do. We our one brand under the John Lewis Partnership umbrella. A unique way of doing business where all of our Partners (employees) share ownership of the company. We’re on a journey, an ongoing experiment to find happier, more trusted ways of doing business and all of our Partners have a part to play. By joining the Partnership you’ll be joining a different kind of business. One that seeks to make a difference, not just to its Partners, but to the lives of everyone. It’s this shared purpose that drives us. Guides us. And we believe that by working together, in Partnership, we can help create a place with happier people, for a happier business and a happier world. #FindYourHappier #DrivenByPurpose

London, England, GBR

12K employees (1,201 in marketing)

www.jlpjobs.com/john-lewis-and-partners