Responsibilities - Create marketing and sales enablement kits using current AI marketing tools to help sales teams and channel partners sell more products and solutions, including brochures, sales presentations, how-to-sell guides, FAQs, datasheets, social messaging, SEO-optimized product landing pages, web banners, and other digital marketing content - Identify gaps in competitor messaging and positioning through competitive analysis to inform differentiated product, solution, and portfolio narratives - Assist in developing launch strategy, planning, timelines, and related workstreams to maximize the impact of marketing assets and launch execution - Collect, compile, and organize technical document kits in partnership with product and R&D teams, including setup sheets, submittal drawings, 3D renderings, bid specifications, competitor comparisons, and related technical collateral - Draft video content storyboards and scripts, guide third-party agencies in developing videos and lifestyle creative assets, and appear and present in product content such as promotional and training videos - Assist with culturally appropriate and localized marketing campaigns that tell compelling stories and customer successes to support new offer ramp-up in regions - Support the production and editing of A+, E+, and Rich Media Content for e-commerce syndication across regions - Assist in shaping the T&E portfolio digital journey on SE.com, including landing pages, CaaS product range pages, and the product selection journey, and support related digital experiences on APC.com as needed - Research and analyze target customer preferences, challenges, and buying behaviors for IT Solution Providers to inform customer journey mapping and improve the customer experience across key touchpoints - Support the development of nuanced customer personas, Uninterruptible Power Supply product and portfolio messaging, positioning, and concise value propositions based on personas and route to market Requirements - Bachelor’s degree, or foreign equivalent, in Marketing, Communication, Media Studies, or a related field - Four years of experience in B2B and/or B2C marketing, product marketing, or a related occupation; experience in B2B technology, IT, data center, or power protection markets preferred - Business acumen, including the ability to understand and interpret business situations, financial and market dynamics, strategic planning priorities, and decision-making processes in ways that lead to successful outcomes - Data-driven decision-making skills, including the ability to collect, analyze, interpret, and apply data and analytics to guide strategic choices and marketing actions - Knowledge of customer journey mapping and the ability to represent customer touchpoints and interactions throughout the buying process to improve the customer experience - Competitive analysis skills, including the ability to evaluate competitor strengths and weaknesses, products, pricing strategies, market share, and positioning to identify opportunities and threats - Strong storytelling skills, especially around products, solutions, and technologies such as AI, with the ability to craft compelling narratives that engage business, technical, and executive audiences - Excellent copywriting skills with the ability to translate complex technical information into convincing marketing content with clear, solid value propositions - Track record of delivering high-quality marketing content under tight deadlines and in collaboration with global, cross-functional teams - Advanced project management skills, strong stakeholder management capabilities, and experience launching new products from start to finish with proven success - Required skills and tools include: Translating complex technical information regarding uninterruptible power supply and data center infrastructure into compelling marketing content using copywriting skills, UI/UX tools, and internal content and offer management tools - UI/UX and research methods and tools, including Figma, wireframing and prototyping, user journey mapping, information architecture, user testing, A/B testing, and user surveys - Launching new products from start to finish and supporting product lifecycle management, including Agile project management, video storyboarding and scripting, creative direction for photo and video shoots, editorial writing, SEO, thought leadership strategy, cross-functional stakeholder management, technical sales collateral, product content syndication, and CaaS creation - Creating and managing high-quality marketing content using standard tools such as Adobe Photoshop, Adobe Creative Cloud, InDesign, Premiere Pro, and Canva, as well as AI tools such as Synthesia, Microsoft Copilot, Canva, and Anyword Nice to Have Benefits - Own high-impact product launches that directly influence company growth - Work alongside talented teams in product, sales, and marketing to drive success - Professional development programs and mentorship to support your career trajectory - Flexible work options designed to help you do your best work - Total Rewards: medical (with member reward points), dental, vision, and basic life insurance - Total Rewards: Benefit Bucks, flexible work arrangements, paid family leaves, well-being programs, 12 holidays per year, and 15 days of paid time off per year - Total Rewards: competitive pay and programs including base salary, incentives, company share ownership, and 401(k) with match - Growth and development through performance discussions, global opportunities, the Schneider Career Hub, and Coursera - Volunteer leave and programs with the Schneider Electric Foundation, youth education initiatives, and military leave benefits Compensation - For this U.S. based position, the expected pay range is USD 117,600 - USD 176,400 per year. This pay range includes base pay and short-term incentives. The compensation range for this full-time position applies to candidates located within the United States. Our pay ranges are determined by reviewing roles of similar responsibility and level. Within the pay range, individual pay is determined by several factors including performance, knowledge, job-related skills, experience, and relevant education or training. How to Apply - You must submit an online application to be considered for any position with us. This position will be posted until filled. About Company - Schneider Electric is a global energy technology leader, driving efficiency and sustainability by electrifying, automating, and digitalizing industries, businesses, and homes. Its technologies enable buildings, data centers, factories, infrastructure, and grids to operate as open, interconnected ecosystems—enhancing performance, resilience, and sustainability. The portfolio includes intelligent devices, software-defined architectures, AI-powered systems, digital services, and expert advisory. With 160,000 employees and one million partners in over 100 countries, Schneider Electric is consistently ranked among the world’s most sustainable companies. www.se.com Follow us on:https://www.facebook.com/SchneiderElectrichttps://www.x.com/SchneiderElechttps://www.x.com/SE_Careershttps://www.instag