Responsibilities

• Own positioning and messaging for the core platform, including narrative input for external moments like webinars, analyst conversations, and industry events, and keep it consistent as new features ship.
• Build messaging that explains the same product differently for platform engineers, DevOps and SRE leaders, FinOps teams, VPs of Engineering, and CTOs.
• Run customer research with core platform buyers to ground positioning in what they actually say, not internal assumptions.
• Translate the technical mechanics behind each core product into a value narrative technical buyers recognize as true the first time they hear it.
• Manage feature launches end to end, from early positioning through GA, coordinating timing with Product and rollout with Sales.
• Build go-to-market plans for core platform releases, including market input to pricing and packaging decisions, and drive plans through execution.
• Own the competitive assets, narrative, and proof points Sales and Customer Success use with customers, backed by win/loss analysis of what's actually winning and losing deals.
• Maintain the feedback loop from customer and market signal back into roadmap input.
• Track competitive dynamics in this category continuously, and act on it by measuring how each launch actually performs and adjusting from there.
• Build and maintain AI-assisted workflows that make this function faster, more consistent, or easier to measure.

Requirements

• 5+ years in product marketing, with real experience in cloud infrastructure, Kubernetes, DevOps, developer tools, FinOps, observability, databases, or a similarly technical B2B market.
• Technical fluency. You can talk to engineers and technical audiences without sounding shallow.
• A track record of turning complex technical products into clear, differentiated messaging for both practitioners and executives.
• Excellent writing, backed by work samples such as positioning, launch content, sales narratives, or technical thought leadership.
• Experience leading launches and influencing adoption, pipeline, or competitive outcomes, not just producing launch collateral.
• Experience leading customer, market, or win/loss research that actually changed a product or go-to-market decision.
• Strong cross-functional work with Product, Engineering, Sales, Customer Success, and Growth.
• Comfortable operating without a mature playbook. This function is still being built, and you'll be defining a process as much as executing against one.
• Fluent English, written and spoken.

Preferred

• Owned positioning or GTM for an infrastructure, DevOps, or platform engineering product.
• Background in AI infrastructure, data platforms, or developer tools.
• Used customer and deal evidence to shape product strategy and GTM.
• Evidence of using AI to make your own PMM work faster, more consistent, more reusable, or easier to measure

Benefits

• Competitive salary (depending on the level of experience).
• Enjoy a flexible, remote-first global environment.
• Collaborate with a global team of cloud experts and innovators, passionate about pushing the boundaries of Kubernetes technology.
• Equity options.
• Get quick feedback with a fast-paced workflow. Most feature projects are completed in 1 to 4 weeks.
• Spend 10% of your work time on personal projects or self-improvement.
• Learning budget for professional and personal development - including access to international conferences and courses that elevate your skills.
• Team-building budget and company events to connect with your colleagues.
• Equipment budget to ensure you have everything you need.
• Extra days off to help maintain a healthy work-life balance.