Responsibilities

• Facilitate the full office device portfolio life-cycle marketing with a focus on creating total business value propositions that leverage the entire product range of Canon.
• Be an evangelist by clearly understanding and promoting how our technology adds value to customers and partners alike.
• Drive portfolio awareness and education into the sales channels through the NSOs/RSOs by creating engaging and compelling content about the benefits of our technology.
• Manage and update marketing and sales tools such as Web portals, webinars, video, podcasts and white papers to ensure maximum impact of content.
• Work with Sales and Marketing functions as a subject matter expert to execute relevant applications and vertical specific initiative.
• Lead the marketing and business development of new product launches and ensure GTM readiness addressing the whole value chain from direct and indirect sales through to customers, working in alignment with the wider product management and commercial team.
• Orchestrate the creation of new product collateral's and assets, working with the wider Marketing function.
• Drive L&D programmes for new products.
• Work closely with other regions to define global product business launch and marketing initiatives and leverage expertise from other Canon entities across the globe.
• Gather and apply market insights; the voice of the market, sales channels and customers to feed into future technology development.

Requirements

• Professional background in Business-to-Business technology marketing with whole life-cycle product and customer marketing experience.
• Experience of holistic go-to-market readiness and the varying needs of different channels.
• Strong presentation and communication skills.
• Good value proposition building; to know how products, software and services come together to create and deliver a customer value proposition for specific market segments.
• Good understanding of B2B sales channels and the commercial models employed.
• Able to demonstrate a high level of accuracy and attention to detail, well organised, able to plan effectively.
• Able to negotiate and influence with stakeholders.
• Can gather and apply market insights, form and apply strategic thinking.

Preferred

Benefits

• Be part of a diverse, energetic team, joining 50+ nationalities at our EMEA HQ
• Enjoy hybrid working (3 days in office, 2 from home)
• Benefit from flexible hours, professional development, and a wide range of perks
• Minimum of 25 days of personal holiday per year with up to 5 days of available holiday purchase
• Access a competitive salary, wide-ranging benefits, a generous pension scheme and up to 38% discount on Canon products
• Be part of a company that values sustainability, inclusion, and your personal growth
• Great transport links- Elizabeth Line and Stockley Park low-cost Shuttle Bus and free parking on site