Responsibilities

• Develop and execute comprehensive social media strategies that align with brand objectives and target audiences.
• Manage daily content creation, scheduling, and publishing across various social media channels including Facebook, Instagram, Twitter, LinkedIn, and others.
• Monitor social media trends, tools, and best practices to keep our brand at the forefront of digital innovation.
• Engage actively with followers by responding to comments, messages, and inquiries in a timely manner to foster community loyalty.
• Coordinate with cross-functional teams such as PR, design, and sales to ensure consistent messaging and branding across all platforms.
• Track performance metrics using analytics tools; generate reports to evaluate campaign success and identify opportunities for growth.
• Manage public relations efforts by crafting press releases, coordinating media outreach, and maintaining positive relationships with media outlets.

Requirements

• Proven experience in social media management with a strong portfolio demonstrating successful campaigns - would suit a graduate on a placement year.
• Excellent written communication skills with the ability to craft engaging content tailored to different audiences.
• Familiarity with all social media avenues.
• Strong analytical skills to interpret data insights and optimize strategies accordingly.
• Ability to work independently while collaborating seamlessly within a team environment.
• Interest in evolving AI data sets and campaigns designed around the data results gained directly from our customer set.