Marketing and Social Media Executive

Responsibilities

• You’ll be the first point of contact for our homes’ marketing needs, creating engaging, on-brand flyers, adverts and event materials, managing our print portal and coordinating suppliers to keep delivery on track.
• You’ll also manage Avery’s Facebook and LinkedIn channels, creating posts, photographs and short videos that celebrate our residents, colleagues and home life.
• You’ll engage with our online communities and ensure content follows our brand and consent guidelines.
• Working with the wider marketing team, you’ll support campaigns, website updates and storytelling across online and offline channels, using performance insights to drive awareness, enquiries and occupancy.
• This role is based in Northampton and includes travel to our homes.

Requirements

• Proven experience in a marketing executive or similar role, ideally within healthcare, hospitality or lifestyle.
• Experience managing Facebook and LinkedIn for a brand or business.
• Strong written communication skills and a creative eye for design, imagery and short video content.
• Experience in print production, supplier management and delivering marketing materials.
• Confidence using design and content creation tools, with familiarity with Meta Business Suite or similar platforms an advantage.
• Excellent attention to detail and the ability to manage multiple tasks and deadlines.
• A collaborative approach and willingness to travel to our homes to capture content and support local activity.

Benefits

• Spark Employee Assistance Programme (EAP)
• Hapi App
• Blue Light Card reimbursement