Marketing Manager

Edinburgh, UK (Hybrid)

£45K/yr – £55K/yrSenior LevelFull time

Posted 2 weeks ago

Job Summary

Own and direct end‑to‑end client marketing delivery, guiding strategy, roadmaps, asset production, and team development across multiple campaigns.

  • Lead client engagements and strategic advisement
  • Own ROI-driven performance across campaigns and analytics

Job Description

Responsibilities

  • Lead client engagements through AutoScale HQ's four-stage delivery framework.
  • Advise client businesses on marketing and advertising strategy across brand entry, re-launch, new product introduction and brand positioning.
  • Direct research and analysis into clients' current market position and customer perception.
  • Develop clear, actionable digital marketing roadmaps aligned to client goals.
  • Oversee the design, build and launch of marketing assets and automated systems, using AI tools where appropriate.
  • Manage marketing budgets and monitor return on investment across client campaigns.
  • Monitor campaign and system performance, using data to refine strategy and improve results.
  • Lead, manage and develop the marketing delivery team to meet agreed client and business targets.
  • Manage client relationships, presenting strategy and reporting on progress to senior stakeholders.
  • Produce marketing reports, forecasts and performance indicators for senior management.

Requirements

  • Proven experience in a senior marketing management role, ideally client-facing or agency-side.
  • A degree in Marketing or a related discipline, or an equivalent professional background.
  • Sound understanding of digital marketing, branding and market research principles.
  • Strong analytical and strategic thinking skills.
  • Experience managing marketing budgets and measuring return on investment.
  • Confidence working across multiple stakeholders, clients and markets.
  • Ability to translate strategic direction into practical, high-quality outputs.
  • Excellent written and verbal communication skills.
  • Strong organisational, planning and project management abilities.
  • Experience leading or developing a marketing team.

Preferred

  • Experience using AI or marketing automation tools.
  • Experience within a marketing agency or consultancy.
  • Experience advising startups, growing and scaling businesses.
  • Knowledge of SEO, paid media CRM and marketing automation platforms.
  • Professional marketing qualification such as CIM.

Salaries

Posted range

£45K/yr – £55K/yr

Taken straight from the job posting.

The middle of this range (£50K) is 11% above the median base salary for Marketing Manager roles in the United Kingdom (£45K).

Marketing Manager median pay in the United Kingdom

£45K/yr

Most pay falls between £40K and £55K. Based on 165 salaries.

Marketing Manager

Edinburgh, UK · Hybrid