Marine Marketing Specialist
Arksen
London, UK (On-site)
In-houseContractMid level
4 hrs ago
Marketing Manager
UK (Remote)
£40K/yr – £45K/yrMid Level7+ years expFull time
Posted 2 months ago
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Job Summary
Own and execute multi-channel marketing for Active Neuro, shaping campaigns across the customer journey to drive awareness, inquiries, and referrals, while coordinating partners, assets, events, and budget with data-driven optimization.
- Growth and demand: plan and optimise campaigns across channels along the full journey.
- Partnership and execution: manage agency partners, internal stakeholders, and assets including email, collateral, and content.
- Measurement and governance: monitor KPIs, report insights, and ensure spend aligns with ROI.
Job Description
Responsibilities
- Develop and implement strong marketing strategies to support Active Neuro division
- Plan, execute, and continuously optimise multi-channel marketing campaigns across the full customer journey
- Coordinate and manage external agency partners and support functions
- Create, manage, and maintain marketing assets, external communications and initiatives including email, collateral and engaging content tailored to our target audiences
- Drive our social media strategy for this division
- Lead the planning and delivery of industry events, awards, sponsorships and customer engagement initiatives for your division
- Partner closely with a range of key internal stakeholders including Business Development and Operations teams to support revenue growth and commercial objectives
- Monitor, analyse, and report on marketing performance KPIs, identifying insights and optimisation opportunities
- Track and control marketing budgets to ensure spend aligns with approved plans and delivers measurable ROI
Requirements
- Degree in Marketing, Business, or a related field (or equivalent professional marketing qualification)
- 7+ years experience in a marketing role
- Experience within healthcare, neuro rehabilitation or marketing to our target audiences is highly desirable
- Line management experience
- Proven track record in successfully developing and delivering strong multi-channel marketing strategic plans to drive brand awareness and customer acquisition
- Strategic, commercially focused communicator with clear, compelling written and verbal skills
- Positive, adaptable, and proactive, thriving in a dynamic environment, with a focus on urgency to deliver quickly and effectively
- Analytical and data-driven, using insight to guide decisions and improve results
- Collaborative and influential, able to build trusted relationships at all levels
Preferred
- Experience within healthcare, neuro rehabilitation or marketing to our target audiences is highly desirable
Benefits
- 25 days plus bank holidays
- Birthday off
- Join the Active Learning Hub and benefit from a wide range of e learning and face to face training and development opportunities
- Active Reward App giving discounts and savings on your weekly shop
- Free 24 hour confidential Employee Assistance Programme Helpline & App to support with legal, health, wellbeing, relationship and consumer advice
- A Nest Personal Pension account
- Access to join a Medicash Health Plan for you and your family to save money on everyday health essentials like going to the dentist or opticians
- We recognise outstanding Active Behaviours via the Active Awards programme
- Enhanced Sick & Maternity Pay benefits
- Refer a Friend Scheme and earn yourself up to £1000 by recommending someone you know
- and, of course, the support and guidance of our qualified clinical and business leadership teams so that you can really develop your career with Active Care Group
Active Care Group
Active Care Group is the UK’s leading national provider of complex care, harnessing innovation to raise standards and deliver better outcomes for people.We provide progressive, personalised care pathways that combine clinical expertise, personal support and therapeutic services, in a range of different settings to meet users evolving needs.We support people with a range of complex conditions arising from brain and spinal injury, epilepsy, learning and/or physical disabilities, often involving high-dependency ventilation and respiratory care.Our staff work together every day, alongside family, carers and the wider rehabilitation team, to help people live their best life. We’re committed to helping every person we care for feel happy, safe and empowered.We believe that better quality care leads to a better quality of life.
