Responsibilities

• Own a portfolio of key client accounts, acting as primary content point of contact and escalation point.
• Develop and execute engaging content strategies tailored to client objectives.
• Contribute to content strategy planning at department level, alongside the Head of Content.
• Edit and optimise existing content.
• Create engaging, informed and SEO optimised content.
• Adapt to/develop an appropriate tone of voice for each client and ensure consistency across all channels.
• Produce content in a range of forms including blogs, guest blogs, blog briefs, product descriptions, web pages, FAQs, press release, social media, email and other marketing channels.
• Review and quality-check content produced by junior content team members prior to publication, providing feedback and guidance.
• Support the onboarding and development of junior content executives.
• Conduct thorough research to ensure authentic copy.

Requirements

• Educated to degree level or proven relevant experience.
• Demonstrable experience operating at a senior/lead level within a content team, including supporting or reviewing the work of junior colleagues.
• Strong writing, editing, and storytelling abilities.
• Extensive experience of producing consistently high standards of content for a range of audiences and across a variety of platforms.
• In-depth knowledge of SEO, content marketing, and audience engagement strategies.
• Ability to analyse content performance and adapt strategies accordingly.
• Experience working with CMS platforms, analytics tools, and marketing automation software such as Ahrefs, Keyword Finder, Wincher, Google Analytics etc.
• Confident and responsible use of AI tools to support content research, drafting, and optimisation, in line with Paramount Digital's AI Usage Policy.
• Proficient in Microsoft Office tools.
• Confident liaising directly with clients and colleagues across all divisions, including at a senior/stakeholder level.

Preferred

• A strategic thinker with a passion for storytelling and brand development.
• A data-driven professional who can blend creativity with analytical insights.
• A collaborative leader who thrives in a fast-paced, results-driven environment, and is comfortable supporting and guiding less experienced colleagues.

Benefits

• A customised personal development plan and clear career progression.
• 22 days holiday (increasing to 24 days after 5 years service) + bank holidays.
• A full range of additional benefits, including:
• Pension scheme.
• Free eye tests.
• Mental well-being support.
• Discounts with our partners.
• Regular company events.
• Weekly yoga wellness sessions.
• And everything else you'd expect from a top digital agency!