Own and optimize multi‑channel communications and campaigns to support acquisition targets, with a focus on email development and KPI‑driven results in a regulated health‑insurance context.

• Support the development and execution of cross‑channel marketing activity that enhances customer communication journeys across the funnel.
• Champion SME UK Insurance products and the customer perspective in stakeholder conversations to align campaigns with business goals.
• Ensure campaigns achieve commercial impact by optimizing messaging, channels, and delivery timelines.

Requirements

• Good level of B2B/SME marketing experience
• A positive, proactive self‑starter.
• Experienced in creative delivery end to end: from brief to campaign fulfilment.
• Confident working with a wide marketing mix including: PPC, SEO, Social, Radio, Direct Response, PR, Content, and Email Marketing.
• A supportive team player with an enthusiasm to collaborate with both internal and external colleagues.
• Comfortable creating communications within a regulated environment.
• Good communication and presentation skills.
• Implementation experience in the latest online and offline tools, methods and approaches that are driving retention.
• Confident communicator able to manage stakeholders at all levels of the organisation

Preferred

• An understanding and interest in the health insurance / wellbeing market would be great

Benefits

• 25 days holiday, increasing through length of service, with option to buy or sell
• Bupa health insurance as a benefit in kind
• An enhanced pension plan and life insurance
• Onsite gyms or local discounts where no onsite gym available