Responsibilities

• Campaign Execution: Plan and deliver B2B marketing campaigns across email, social (especially LinkedIn) and content channels that support our platform growth and sales pipeline.
• Sales Alignment: Coordinate closely with the sales team to ensure channel activity and funnel stages are aligned, so marketing-generated leads convert smoothly into pipeline.
• Content Creation: Write compelling copy and create assets - from LinkedIn posts and thought leadership pieces, blog articles to case studies and campaign emails - that tell the Brainpool story in a way that cuts through. We expect knowledge and fluency across the full marketing channel mix, plus an aptitude to innovate - there’s scope to expand our use of channels efficiently and effectively as Brainpool and the market grow.
• Lead Generation Support: Assist in designing and executing outbound and inbound campaigns targeting decision-makers in sectors including professional services, environmental consultancies, testing, inspection and certification and others.
• Performance Tracking: Monitor campaign performance, report on key metrics, and suggest improvements based on what the data shows.
• Brand Consistency: Help define, maintain and strengthen the Brainpool AI brand across all channels - including articulating our mission, values and brand playbook - bringing energy and consistency to everything we put out.
• Brainpool Network Engagement: Support in engaging our Brainpool network of 500+ AI experts.
• Cross-Team Collaboration: Work with sales, product, and delivery teams to align marketing activity with what's happening across the business.

Requirements

• Experience: 2+ years executing B2B marketing campaigns, ideally within tech, SaaS, or professional services.
• Creative Flair: You bring fresh ideas and aren't afraid to suggest something unexpected. You know that B2B marketing doesn’t have to be dull.
• Strong Writer: You write clearly and engagingly, and you can adapt your tone for different audiences and channels.
• Proactive: You don't wait to be told what to do next. You spot opportunities, flag ideas, and move quickly.
• Data-Aware: You're comfortable tracking campaign metrics and drawing basic insights from performance data.
• Curious About AI: You don't need to be technical, but you're genuinely interested in AI and enthusiastic about translating complex ideas into clear, compelling messages.

Benefits

• A genuine opportunity to grow your marketing career at a fast-moving AI company
• Access to cutting-edge AI tools to supercharge your campaigns
• Remote-first culture with real flexibility
• Competitive salary and equity options
• Work alongside top-level AI talent from top institutions
• A team that will invest in your development and take your ideas seriously