Marketing Executive

City of Edinburgh, Edinburgh, UK (Hybrid)

Salary Not AvailableIntern/New GradFull time

Posted 2 hrs ago

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Job Summary

Own end-to-end multi-channel marketing campaigns for Life Insurance and Protection, coordinating CRM initiatives with external partners and turning data-driven insights into measurable improvements.

  • Oversees multi-channel campaigns and CRM initiatives with internal and external collaborators.
  • Drives optimization of communications and performance using data and market insights.

Job Description

Responsibilities

  • Delivering marketing campaigns across Life Insurance and Protection products, ensuring activity is executed effectively and supports commercial objectives.
  • Developing and managing CRM campaigns with external agency partners, driving timely delivery and using campaign insights to optimise future performance.
  • Producing engaging customer-focused content for email, web and social channels while ensuring all communications adhere to brand guidelines.
  • Building strong relationships with internal stakeholders and external partners to support the successful delivery of marketing plans and initiatives.
  • Monitoring campaign performance, customer behaviour and market trends, using Adobe Analytics and other data sources to identify opportunities for improvement.
  • Supporting budget management processes, including forecasting, monitoring spend and raising purchase orders through Oracle.

Requirements

  • Proven experience in a marketing role, with experience supporting and delivering multi-channel marketing campaigns.
  • Strong analytical and creative thinking skills, with the ability to interpret performance data, identify opportunities and develop customer-centric marketing recommendations.
  • Excellent communication and stakeholder management skills, with the ability to build effective working relationships across teams.
  • Strong organisational skills with experience managing multiple priorities, budgets and deadlines within a fast-paced environment.

Preferred

  • Previous experience working with Life Insurance or Protection products.
  • Experience using Canva to create engaging marketing assets and content.
  • Experience using digital marketing and analytics platforms, including campaign reporting, optimisation and A/B testing.

Benefits

  • A generous pension, with up to 7.5% employer contribution, depending on what you put in.
  • Private Medical Insurance (WL2+) and virtual GP Service for you and your family
  • Performance related annual bonus.
  • 7.2 weeks holiday, with the opportunity to buy more.
  • Colleague Clubcard discount (10-15% + second card to share with someone else).
  • Enhanced parental leave.
  • Opportunities to Save and Buy as you earn.
  • A place to get on - take advantage of our ongoing learning opportunities to help you achieve the job and career you want.
Tesco Insurance and Money Services logo

Tesco Insurance and Money Services

Our goal is to make insurance more rewarding because little wins make a big difference. We began life in 1997 as Tesco Bank and today have more than 2 million customers across home, travel, pet and car insurance.Our colleagues serve our customers seven days a week from our main centres in Edinburgh, Glasgow, and Newcastle.We are the second largest provider of Travel Money and have the third largest ATM network in the UK with more than 3,400 ATMs in over 3,000 Tesco and One Stop stores. Our gift card offering is the largest in the UK (with 35% market share). Launched in Tesco in 2010, more than 10 million Tesco gift cards and 5 million 3rd party gift cards are sold annually.

Founded in 1919
653 employees (57 in marketing)

Traffic Signals

Monthly Visitors
28M
Monthly Google Ads Budget
$21.6K
Traffic Source Mix
Search
49.5%
Direct
36%
Referral
4.5%
Social
2.5%
Paid
3.3%

Headcount Trend

Current headcount: ~653

Marketing Team

Marketing Team Size
57 (9% of company)
Median Tenure
1.8 years
Marketing Roles Posted (Last 30 Days)
1