Marketing Analytics Manager (6-month fixed-term contract)

Abingdon, Oxfordshire, UK (Hybrid)

Salary Not AvailableManagerFull time

Posted 3 weeks ago

Job Summary

Own and optimize marketing analytics by building dashboards, performing analyses, and guiding data‑driven decisions across campaigns and channels.

Design and optimise reporting and dashboards for evidence-based decisions
Support A/B testing and conversion improvements
Produce actionable insights for marketing performance

Job Description

Responsibilities

Supporting the Marketing team to make strategic, data first decisions by:
Designing and optimising marketing reporting and dashboards, enabling marketers to independently make evidence-based decisions.
Creating regular reports and presentations for stakeholders on marketing performance and recommendations.
Support A/B testing initiatives to enhance conversion rates and customer engagement.
Conducting analysis and creating actionable insights to drive marketing performance including:
Campaign and channel tracking
Benchmarking and goal setting
Customer behaviour and segmentation
Developing in-house training for campaign analysis and reporting.
Source and integrate data for accurate reporting, collaborating with Technology and other analytics teams to define marketing reporting requirements and maintain data quality.

Requirements

Highly numerate with advanced level Excel.
Knowledge and experience in data manipulation, data visualisation and report creation, ideally in Power BI.
Advanced knowledge of Google Analytics.
Experience in SQL.
Experience in working with marketing, customer and sales data.
Experience in A/B testing, knowledge of other statistical modelling techniques.
A focus on commercial results and making evidence-based decisions.
Problem solving and strategic thinking ability.
Outstanding communication and presentation skills to create compelling insights and recommendations at all organisational levels.
A focus on learning and self-development.

Preferred

Alteryx
Python
R
BigQuery
Marketing Cloud
Sprinklr
Contentsquare
Google Tag Manager

Benefits

An excellent work/life balance with a fantastic, flexible working culture
25 days annual leave per year plus a day off for your birthday
3 additional discretionary days off during the holiday season at the end of the year
4 paid volunteering days each year
Company funded single cover private medical insurance
Employee assistance programme – offering 24/7 well-being support
Share Match – Plan that matches every share purchased with two free shares.
Pension scheme
Life assurance, plus optical and medical care

Marketing Team

Marketing Roles Posted (Last 30 Days)

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