Manager, Product Marketing – Interactive Content

Responsibilities

• Support the Director, Product Marketing – Interactive Content in developing and delivering product marketing plans for Aristocrat’s interactive content portfolio
• Convert product roadmaps, studio priorities, customer needs, and market insights into clear positioning, messaging, value propositions, and go-to-market recommendations
• Coordinate launch readiness across Product, Commercial, Creative, Customer Marketing, Digital and MarTech, Marketing Analytics, Marketing Operations, and regional collaborators
• Build and maintain high-quality product marketing materials, including launch briefs, sales enablement, pitch content, product narratives, FAQs, and customer-facing assets
• Partner with Commercial and customer-facing teams to understand market needs, equip teams with relevant content, and gather feedback that improves future launches and messaging
• Work with Creative and production partners to develop campaign and launch assets that are on brief, on brand, accurate, timely, and fit for channel and audience
• Collaborate with Marketing Analytics and relevant partners to define appropriate measures of success, review performance, and turn findings into practical recommendations
• Maintain clear launch plans, achievements, dependencies, risks, approvals, and status updates, raising trade-offs and decisions when needed
• Help manage product information and marketing assets so teams can access current, approved, and consistent materials
• Partner with Product Communications and PR collaborators on accurate, coordinated narratives for interactive product and content announcements

Requirements

• A minimum of 5 years’ experience in product marketing, portfolio marketing, go-to-market, commercial marketing, or an equivalent position, ideally within iGaming, interactive entertainment, technology, digital platforms, or a regulated industry
• Demonstrated ability to translate complex products and roadmaps into clear, compelling, customer-relevant messaging and marketing materials
• Experience coordinating cross-functional launches and managing multiple priorities, collaborators, dependencies, and deadlines
• Strong commercial judgement and an understanding of how product marketing supports customer conversations, sales enablement, adoption, and growth
• Excellent written, verbal, and presentation skills, with close attention to accuracy, audience, and detail
• Strong collaboration and relationship-management skills across Product, Commercial, Creative, Analytics, Operations, Legal, Compliance, and regional teams
• Comfort using market, customer, competitive, and performance insights to build recommendations and improve execution
• A practical, organized approach to planning, problem solving, and delivery in a fast paced, matrixed environment
• Good judgement and a dedication to responsible gaming, brand stewardship, governance, and compliance in regulated markets
• Bachelor’s degree or equivalent practical experience in marketing, business, communications, or a related field

Benefits

• health and wellbeing benefits
• paid time off
• retirement plans
• insurance coverage
• other local or statutory benefits