Loyalty Senior Manager – Offers

Bracknell, Bracknell Forest, UK (Hybrid)

Salary Not AvailableSenior LevelContract

Posted 1 day ago

Job Summary

Own and lead the Personalised Offers program by turning Loyalty strategy into compelling offers while driving cross-functional transformation and performance across the offers ecosystem.

  • Own and optimise the Personalised Offers budget
  • Lead a direct report and collaborate across Loyalty, Product, CRM and Commercial teams

Job Description

Responsibilities

  • Lead the development and evolution of the Personalised Offers plan, translating Loyalty strategy and Waitrose customer priorities into compelling offers opportunities, propositions and plans that deliver customer and commercial value.
  • Shape and develop new offer propositions, mechanics and capabilities, identifying opportunities to improve customer participation, engagement and the overall effectiveness of offers.
  • Lead significant offers transformation and change, working with Product and Technology teams to influence the development of new systems and capabilities and ensure they meet customer and business needs.
  • Translate strategic opportunities, proposition developments and new technology into clear requirements, delivery plans and operational outcomes, ensuring the business is ready to adopt and embed new capabilities.
  • Work collaboratively across the whole Loyalty team, Product, CRM, Commercial & Planning, Retail Media, dunnhumby and other teams to align priorities and deliver change across the offers ecosystem.
  • Use customer and commercial insight to evaluate performance, identify opportunities for improvement and inform future offer design, targeting, investment and proposition development.
  • Own and optimise the Personalised Offers budget, balancing customer opportunity, commercial value, investment and delivery priorities.
  • Lead and develop a direct report (Partnership Level 8) and provide leadership across the wider offer community, building strong relationships and bringing teams together to deliver shared objectives.

Requirements

  • Strong experience in Retail Loyalty or CRM
  • Extensive background in personalised offers and offer mechanics
  • Proven track record in navigating complex transformation and change management
  • Experience working closely with Technology and Product teams
  • Excellent stakeholder influencing and collaboration skills

Preferred

  • Experience of personalised food offers and targeting
  • Experience leading and developing teams
  • Experience delivering new capabilities into BAU
  • Experience managing systems and process change
  • Experience working with insight and analytics
  • Experience managing budgets and resources
  • Experience working with third-party partners
  • Experience improving operational processes
  • Knowledge of data protection and privacy
  • Experience working in a complex retail environment
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Waitrose & Partners

3.9 Glassdoor

We’re on a journey, an ongoing experiment to find happier, more trusted ways of doing business and all of our Partners have a part to play. By joining the Partnership you’ll be joining a different kind of business. One that seeks to make a difference, not just to its Partners, but to the lives of everyone. It’s this shared purpose that drives us, guides us, and we believe that by working together, in Partnership, we can help create a place with happier people, for a happier business and a happier world. #FindYourHappier #DrivenByPurpose

Founded in 1904
Bracknell, England, GBR
19K employees
1% recommend to a friend
1% CEO approval

Marketing Team

Median Tenure
12.2 years
Marketing Roles Posted (Last 30 Days)
2

Traffic Signals

Monthly Visitors
366.5K
Traffic Source Mix
Search
58.2%
Direct
25%
Referral
6.6%
Social
6.9%
Paid
0.8%

Headcount Trend

Current headcount: ~18.7K
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Loyalty Senior Manager – Offers

Waitrose & Partners · Bracknell, Bracknell Forest, UK · Hybrid