Influencer Marketing Manager

London, UK (Hybrid)

Salary Not AvailableMid Level3+ years expFull time

Posted 2 months ago

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Job Summary

Own the end-to-end management of large-scale influencer and VIP talent campaigns for beauty clients, translating client objectives into strategic influencer selections, creative briefs, and performance targets.

  • End-to-end campaign ownership across planning, execution, and performance to deliver measurable client outcomes.
  • Strategic influencer selection, briefs, and timelines tied to KPI targets and campaign objectives.
  • Collaboration with clients, agents, and internal teams to ensure compliant terms and timely delivery.

Job Description

Responsibilities

  • Serve as a lead point of contact for clients and internal cross-functional teams across all influencer and VIP talent programmes.
  • Contribute to the development of client influencer strategies, approach recommendations, and new business pitches
  • Communicate confidently and professionally with clients, supporting presentations and delivering clear, well-structured campaign updates.
  • Own the end-to-end planning and delivery of paid influencer marketing campaigns across beauty clients, executed to the highest standard.
  • Build and maintain strong relationships with agents, creators, and VIPs through in-person and online connections, securing standout opportunities that drive results for clients.
  • Lead insight creator discovery, outreach, negotiations, content delivery timelines, and content monitoring across campaign lifecycles.
  • Confidently manage high-level contracts and talent negotiations, ensuring commercial terms are clear, compliant, and protect client interests.
  • Maintain campaign trackers, schedules, and documentation to support efficient, organised delivery to NORTH standards.
  • Craft compelling, insight-led creative briefs informed by social trends, platform best practices, cultural nuance, and creative originality.
  • Have a clear understanding of KPI success metrics and performance analytics, setting KPIs and targets for each of your campaigns aligned to the client objectives
NORTH Agency logo

NORTH Agency

Global Brand Building, Communications, Talent, Content & Experiential Agency.

London, England, GBR
6 employees (2 in marketing)

Traffic Signals

Monthly Visitors
48
Traffic Source Mix
Search
42.2%
Direct
36.3%
Referral
13.5%
Social
4.4%
Paid
1.8%

Headcount Trend

Current headcount: ~5

Marketing Team

Marketing Team Size
2 (33% of company)