Growth Marketing Strategist

London, UK (Hybrid)

£60K/yr – £90K/yrMid LevelFull time

Posted 1 day ago

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Job Summary

Own end-to-end direct-mail campaigns for major brands, from opportunity discovery through execution, optimization, and client-facing reporting.

  • Lead campaign design, testing, and optimization workstreams
  • Collaborate with clients and internal teams to deliver on-time, data-driven results

Job Description

Responsibilities

  • Work with the world best brands to map opportunities for direct-mail within their lifecycle & e-commerce funnel.
  • Design, launch and monitor direct-mail experiments in collaboration with our internal team and the client.
  • Use data to identify segments, KPIs, incremental lift, and insight-driven recommendations for optimisation.
  • Pull together actionable insights and make strategic recommendations for both customers and their engineer teams - that will inform future product direction.
  • Own the execution timeline, campaign coordination, communication with clients, and internal stakeholders to drive on-time delivery and quality.
  • Maintain strong client-facing relationships: clearly communicate performance, set expectations, solicit feedback and drive continuous improvement.
  • Build repeatable processes and templates for testing, optimisation and scaling direct-mail campaigns across clients.
  • Monitor and report on campaign performance (e.g., response rates, ROAS, incremental revenue) and collaborate with internal analytics to feed learnings back into product and strategy.

Requirements

  • Proficiency in data analysis and experimentation
  • Good understanding of the e-commerce ecosystem
  • Solid grasp of lifecycle marketing
  • Excellent interpersonal and communication skills
  • Strong organisational skills, responsible and dependable
  • Ownership mindset

Benefits

  • £70,000-£85,000 basic salary
  • Performance-related bonus
  • 25 days' annual leave
  • Private healthcare
  • Pension
  • Direct access to the founders
The Growth Foundation logo

The Growth Foundation

The Growth Foundation (TGF) is an award-winning strategic growth partner for ambitious eCommerce and DTC brands - helping founders, operators, and investors scale with clarity, confidence, and expert support.We combine deep commercial insight with a focused offering across five core pillars: Strategy, Talent Acquisition, Tools, Courses, and Community.Founded in 2021 by Richard Chapple and Sarah Jasper-Baker - who helped scale Play.com, Gymshark, and The Hut Group into some of the UK’s most successful eCommerce brands - TGF now brings together a team of expert strategists, recruiters, and product builders who’ve supported growth for 100+ DTC businesses.We work with brands at key inflection points - whether unlocking new revenue, hiring leadership talent, sharpening commercial strategy, or enabling teams through practical learning.Through our trusted network of vetted delivery partners - including agencies and specialists in performance marketing, CRM, brand, creative, trading, and more - we connect clients with the right experts, and remain strategically involved to ensure delivery aligns with the growth plan.Our five core pillars:Strategy – Tailored commercial advice, brand positioning, and growth assessments that bring clarity to your next move.Talent – Industry-leading recruitment for eCom-native talent across growth, performance, leadership, and operations.Tools – Proprietary optimisation tools including Order Rescue, our Shopify Plus app that recovers lost revenue.Courses – On-demand training built from proven frameworks — enabling founders and teams to move fast, without retainers.Community – Founder Foundations, our peer-led event and content series for DTC leaders, operators, and investors who value honest insight over hype.If you’re a DTC brand, operator, or investor looking to scale sustainably and strategically - let’s talk. http://www.thegrowth.foundation/

Founded in 2021
London, England, GBR
18 employees (5 in marketing)

Traffic Signals

Monthly Visitors
3.4K
Traffic Source Mix
Search
44.3%
Direct
30.6%
Referral
8.3%
Social
15%
Paid
1.4%

Headcount Trend

Current headcount: ~17

Marketing Team

Marketing Team Size
3 (17% of company)
Median Tenure
5.3 years
Marketing Roles Posted (Last 30 Days)
6

Funding

Last Raise
Series Unknown, 2 years ago

Funding History

  • Jan 2024
    Series Unknown