E-Retail Category Marketing Manager

Responsibilities

• Develop and manage the e-retail shopper journey, digital shelf and online content strategy, including product detail page optimisation, search visibility and content performance.
• Lead the promotional strategy and activation calendar for online customers, creating and executing customer-specific plans that improve brand visibility, discoverability and engagement.
• Plan and deliver retail media activity across sponsored products, sponsored brands, sponsored display, Amazon DSP and video advertising, managing campaign optimisation and budget allocation.
• Support category management and trade marketing initiatives through category presentations, recommendations, online execution and customer-specific toolkits aligned with brand strategies and annual business plans.
• Analyse business, customer and market data to provide actionable insights, communicate performance updates and inform marketing and customer plans in partnership with internal stakeholders, customers, agencies and global teams.

Requirements

• Degree-level education or equivalent.
• At least 3 years of experience in an e-commerce-related field.
• Experience developing and executing Amazon and other key e-retail channel strategies.
• Strong communication and collaboration skills, with the ability to work effectively across internal teams, customers, agencies and global stakeholders.

Preferred

• Experience in the animal health sector.
• Demonstrated ability to generate insights and analyse business, customer or market data.
• Experience with DSP and Amazon Marketing Cloud (AMC) analysis and execution.