Digital Marketing Manager

London, UK (Hybrid)

£30K/yr – £32K/yrSenior LevelPermanent

Posted 15 hrs ago

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Job Summary

Own and execute a full funnel digital marketing program, leading SEO, paid campaigns, content, and analytics across B2B channels.

Lead marketing strategy and cross functional teams
Drive data driven optimization of campaigns
Collaborate on creative and content assets

Job Description

Responsibilities

Develop and execute comprehensive digital marketing strategies aligned with business goals, including SEO, social media management, email marketing, and B2B campaigns.
Manage and optimize paid advertising campaigns using Google Ads and other platforms to maximize ROI.
Oversee website content updates and maintenance using WordPress, ensuring SEO best practices are implemented for improved search rankings.
Create engaging copy for various channels, including social media posts, email newsletters, and landing pages, utilizing strong copywriting skills.
Analyze campaign performance using Google Analytics and other analysis tools; prepare detailed reports to inform future strategies.
Lead cross-functional teams on marketing projects, ensuring timely delivery while managing budgets and resources efficiently.
Collaborate with creative teams to produce visual content using Adobe Photoshop and other design tools that align with brand standards.
Monitor industry trends in B2B marketing and digital advertising to continuously refine tactics and stay ahead of competitors.

Requirements

Proven management experience leading marketing teams or projects with strong organizational skills.
Expertise in SEO techniques to improve organic search visibility and website traffic.
Proficiency in project management tools and methodologies to coordinate multiple campaigns simultaneously.
Advanced knowledge of Adobe Photoshop for creating compelling visual assets.
Hands-on experience with WordPress content management system for website updates.
Skilled in managing Google Ads campaigns with a focus on targeting B2B audiences effectively.
Strong analysis skills utilizing Google Analytics and Microsoft Excel to interpret data trends and optimize campaigns.
Excellent copywriting abilities tailored for diverse digital platforms and audiences.
Deep understanding of social media management tools and strategies across platforms like LinkedIn, Twitter, Facebook, and Instagram.
Familiarity with email marketing platforms such as Mailchimp or similar tools to nurture leads and engage customers.

Benefits

Company events
Flexible schedule
Sick pay
Work from home

ROY & ASSOCIATES LIMITED

LUV Infinity Group is an exciting UK based umbrella company for a multitude of brands, ranging from nightclubs, bars to restaurants all over the United KingdomLUV Infinity Group has a firm Impression on the UK Nightlife and hospitality industry with our venues bringing thousands of smiles to customers faces every day since 2009; and we only continue to expand and grow today.We pride ourselves on thinking outside of the box, being innovative within our ideas & providing the best quality product across each and every diverse brand that we have created.Focusing at the heart of our business, our people; we believe a successful business begins with the people who operate it & we continually reinvent the wheel when it comes to what makes us good employers – this is what drives us.

Founded in 2009

Bristol, England, GBR

31 employees (4 in marketing)

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