Digital Marketing Manager

Liverpool, UK (Hybrid)

Salary Not AvailableSenior LevelPermanent

Posted 1 month ago

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Job Summary

Own end-to-end email and content-driven marketing workstreams with automation, evergreen SEO-informed content, asset creation with design, and rigorous analytics.

  • Newsletter automation and templating improvements drive open and click performance.
  • Evergreen content design with search-backed optimization and cross-team collaboration.
  • Video/audio asset production and multi-channel acquisition strategies paired with GA-based optimization.

Job Description

Responsibilities

  • Build templates and continuously improve preference-based automated newsletters.
  • Collaborate with content and web teams to design and optimise evergreen content backed by search insights.
  • Partner with internal designers to create engaging video/audio assets and work on client acquisition strategies.
  • Monitor performance using Google Analytics, to provide actionable optimisation insights.
  • Ensure all multi-channel outputs meet GDPR requirements, digital accessibility standards, and brand guidelines.

Requirements

  • Strong hands-on experience with email/events marketing platforms and CRM systems.
  • Highly proficient in Google Analytics and Google Search Console to inspire new content.
  • A proven track record in executing multi-channel functions across SEO, email workflows, and social media.
  • Practical line management experience coupled with strong stakeholder management skills.
  • Ideally a CIM or IDM qualification (or currently working towards one) and some lead generation experience.

Preferred

Benefits

  • Competitive Basic Salary: £40-45,000 depending on your skills and experience
  • Hybrid Working: 3 days in the Liverpool city centre office and 2 days working from home
  • Work-Life Balance: 25 days annual leave, plus Bank Holidays, and your Birthday off, also Christmas shutdown, and a holiday buy/sell scheme.
  • Health & Wellbeing: Optional private healthcare cover, fitness allowance, plus other health and wellbeing services.
  • Family Support: Enhanced family leave and 10 days of fully subsidised backup childcare per year.
  • Financial Future: Annual bonus scheme, flexible pension, ISA savings options, and life assurance cover.
  • Travel & Perks: Electric/hybrid vehicle lease scheme, annual travel season ticket loans, and bespoke training opportunities.
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Founded in 1999
Strixton, England, GBR
60 employees (11 in marketing)

Traffic Signals

Monthly Visitors
9.8K
Traffic Source Mix
Search
46.9%
Direct
36.5%
Referral
10.2%
Social
4.8%
Paid
1.2%

Headcount Trend

Current headcount: ~60

Marketing Team

Marketing Team Size
8 (13% of company)
Marketing Roles Posted (Last 30 Days)
1