Digital Marketing Executive

Responsibilities

• Manage and optimise Hydraquip and group websites.
• Develop and implement SEO strategies, monitoring keyword rankings and organic performance.
• Create, manage, and optimise website content, landing pages, and blogs.
• Support AI search visibility and emerging digital content initiatives.
• Monitor website analytics and provide regular performance reports.
• Manage email marketing campaigns and marketing automation activities.
• Support PPC and paid digital advertising campaigns.
• Create digital assets, graphics, and video content for marketing campaigns.
• Improve website user experience (UX) and conversion rates.
• Identify and develop digital marketing opportunities that generate sales enquiries and revenue growth.

Requirements

• Minimum 3 years' experience in a digital marketing role.
• Proven experience managing campaigns from planning through to execution, optimisation, and reporting.
• Strong knowledge of:
• SEO
• PPC
• Email Marketing
• Social Media Marketing
• Content Marketing
• Website Management
• Experience delivering lead generation campaigns and measuring marketing performance.

Benefits

• Competitive salary
• 20 days holiday + bank holidays, increasing with service, with the option to purchase up to 5 additional days each year
• Company pension, wellbeing support & access to a wide‑ranging employee benefits & rewards platform, including a paid volunteering day, Refer‑a‑Friend bonus and Cycle to Work scheme
• Full training and ongoing development provided