Luna Garden Rooms

Digital Growth & Marketing Manager

Alfreton, Derbyshire, UK (On-site)

£40K/yr – £45K/yrSenior LevelFull time

Posted 2 months ago

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Job Summary

Own the paid and CRM led lead funnel from ad spend to conversion, owning Meta/Google ads, retargeting, landing pages, and Go High Level workflows to lift lead quality and ROI.

  • Own meta and google ads campaigns and audience testing across platforms
  • Lead funnel optimization: landing pages, quote calculator, and CRM workflows
  • Performance discipline: ROI, lead quality, attribution, and pipeline impact

Job Description

Responsibilities

  • Manage and optimise Meta (Facebook & Instagram) advertising campaigns
  • Create and manage Google Ads campaigns
  • Develop and improve retargeting campaigns across multiple platforms
  • Manage digital advertising spend and campaign budgets
  • Test and refine audiences, creatives, campaigns and funnel strategies
  • Monitor and improve ROI, cost per lead and conversion performance
  • Analyse campaign performance and customer data to identify optimisation opportunities
  • Scale high-performing campaigns and identify new growth opportunities
  • Improve landing pages and lead funnels
  • Optimise quote/calculator conversion rates

Requirements

  • Proven management experience within digital marketing or related fields.
  • Meta Ads management experience
  • Google Ads campaign management
  • CRM systems (preferably Go High Level)
  • Understanding of workflows, automations, integrations, triggers and data flows
  • Automation tools (Zapier etc.)
  • Analytics and reporting
  • Strong knowledge of SEO principles
  • Conversion optimisation
  • Strong analytical mindset