Content Marketing Manager

Responsibilities

• Project and workflow management
• Lead the strategy and implementation of the firm's annual flagship global thought leadership campaign, Kennedys Foresight, working alongside teams from across the global BD network.
• Manage the team's end-to-end project workflow — from brief intake and triage through planning, production, delivery and post-project review.
• Triage incoming briefs from BD leads and practice partners, assessing scope, capacity, commercial purpose and fit before accepting, reshaping or redirecting.
• Assign projects to content executives and assistant based on subject knowledge, workload and development need; set clear timelines and milestones and hold the team to them.
• Maintain the team's project tracker, ensuring all live and completed projects are accurately recorded and that delivery data is available for reporting.
• Identify and resolve blockers during production; escalate to the Senior Manager: Communications & Content Marketing where strategic decisions are required.
• Content production and editorial oversight
• Produce and commission high-quality written content across a range of formats including thought leadership articles, client alerts, sector and practice profiles, award submissions and marketing content for directories rankings.
• Oversee the quality of all content produced by the team, working in close partnership with the content editors to ensure editorial standards, house style and accuracy are consistently maintained.