Content Executive

London, UK (Hybrid)

Salary Not AvailableMid LevelFull time

Posted 5 weeks ago

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Job Summary

Own the content strategy loop for social with brand-aligned tactics, trend intelligence, and cross‑team collaboration that turns audience insights into scroll‑stopping content.

  • Content strategy and development: define objectives, audience signals, and brand-aligned content briefs that drive social impact.
  • Trend tracking and insights: surface platform updates and movements to inform timely content opportunities with paid media alignment.
  • Collaboration and performance: translate paid/Performance insights into content strategy with the social team and external creative partners.

Job Description

Responsibilities

  • Content Strategy
  • Owning the brand approach for content tactics, breaking down the key objectives, audience insights, category entry points and product occasions to hone in on what delivers on social.
  • Assist in briefing and managing creative projects from ideation through to execution.
  • Help adapt strategies to reflect emerging trends, platform updates and audience behaviour.
  • Trend Tracking and Insights
  • Be the team’s “eyes and ears” for emerging trends, platform updates and industry movements.
  • Share actionable trend insights with the content and social teams, ensuring we jump on creative opportunities at all times.
  • Work closely with the paid media team to analyse monthly insights, using data to inform content creation strategies.
  • Content Ideation and Development
  • Write content ideation briefs and strategy input to align with brand objectives.
  • Building engaging and scroll stopping content that sits within the wider brand plan.
  • Taking the learnings from performance reviews, content audits and brand lifts to bring these into the overarching content approach.
  • Collaboration and Communication
  • Provide clear, proactive communication across teams to ensure workflow efficiency and alignment.
  • Work closely with the social team to ensure all content meets platform best practices and resonates with audiences.
  • Analysing insights from the Paid/Performance teams to define content strategy.