Iron and Pine

Content & Communications Manager

Dalbeattie, Dumfries and Galloway, UK (Unknown)

Salary Not AvailableMid Level3+ years expFull time

Posted 10 days ago

Job Summary

Own and execute content strategy across filming, editing, social channels, and campaigns, coordinating with workshop and marketing to deliver storytelling, growth, and enquiries.

  • Own end-to-end content production and distribution across platforms
  • Align content with marketing strategy and KPIs
  • Liaise with workshops and operations to capture key moments

Job Description

Responsibilities

  • Plan, film, photograph and edit original content across the build process, from the workshop to client handover
  • Tell authentic stories that showcase our craftsmanship, using real footage rather than templates or AI-generated imagery
  • Manage our Instagram, TikTok, LinkedIn, Facebook and YouTube channels, tailoring content to each platform and growing an engaged community
  • Write compelling copy for social media, the website, case studies and campaigns
  • Work closely with the workshop team to understand build schedules and capture key moments
  • Liaise with operations on project progress, deliveries and timescales to plan content and announcements
  • Keep the wider team informed of marketing activity and upcoming plans
  • Produce a regular newsletter to keep clients, prospects and partners engaged through long planning and buying cycles
  • Turn completed projects into press stories for local, trade and rural media
  • Build relationships with partners and industry bodies

Requirements

  • At least three years' experience in a hands-on content or marketing role, with a solid understanding of marketing strategy and a track record of turning it into creative campaigns
  • A strong portfolio of original photography and video you have shot and edited yourself
  • Excellent copywriting skills and a good understanding of SEO
  • A strong understanding of how Instagram, TikTok, LinkedIn, Facebook and YouTube each work and what performs on each, plus confidence updating a WordPress website
  • Strong communication skills and the ability to build relationships at every level, from the workshop to the office
  • Highly organised and self-motivated, with a practical, problem-solving approach when plans change
  • A full UK driving licence and willingness to travel, including occasional overnight stays

Preferred

  • Experience with newsletters and email marketing
  • PR experience or established press contacts
  • A background in construction, property, rural business or tourism
  • Experience managing agencies or freelancers, including paid advertising

Marketing Team

Marketing Roles Posted (Last 30 Days)
1

Content & Communications Manager

Iron and Pine · Dalbeattie, Dumfries and Galloway, UK · Unknown