Clinical communications lead

Responsibilities

• Attracting clinicians to PortmanDentex
• Create engaging content showcasing our people, culture, clinical development and Academy opportunities through stories, case studies, videos and campaigns.
• Work closely with Talent Acquisition on messaging for hard-to-fill clinical roles and priority regions.
• Develop targeted content for key audiences, particularly early-career clinicians, dental hygienists and overseas dentists.
• Help build a stronger, more authentic narrative around what it means to develop a career with PortmanDentex.
• Engaging and retaining our clinical community
• Own ongoing clinician-facing content that keeps our clinical community informed, connected and proud to be part of PortmanDentex, translating clinical leadership messages into content that genuinely resonates.
• Develop a consistent clinician-facing tone of voice that works across different career stages and levels of experience.
• Create content that celebrates our people, shares clinical stories and highlights development opportunities.
• Bringing the Academy to life

Requirements

• Proven copywriting and scriptwriting experience for a professional rather than consumer audience, ideally within healthcare, clinical or another regulated environment.
• Confident creating and producing video and audio content, including basic recording, editing and captioning, without relying heavily on external agencies.
• Experience working directly with senior stakeholders and coaching them to communicate their expertise effectively.
• A good understanding of PR fundamentals, including reputation, timing and escalation.
• The ability to write authentically for audiences ranging from newly qualified clinicians to highly experienced professionals.
• The ability to balance attraction, retention and education as connected elements of one clinician engagement strategy.

Preferred

• Experience within dental, healthcare or another clinical/professional environment.
• Experience in employer brand, talent attraction, education/L&D marketing or clinician engagement.
• Experience working alongside a corporate Marketing or Communications team, with clear ownership and boundaries between functions

Benefits

• Wellbeing Support: 24/7 Employee Assistance Programme and GP service plus an in-house Mental Health First Aider programme
• Additional Reward: bonus scheme based on business performance
• Extra Leave: Birthday off and option to buy 3 more days
• Family Support: Enhanced maternity/paternity leave
• Financial Security: Life assurance and pension scheme