Analytics Consultant, Analytics & Insights, Amazon Ads

Responsibilities

• Establish and advance relationships with senior marketing decision makers (e.g. senior director, c-level) by positioning yourself as go-to expert in at least one advanced analytical area of advertising.
• Leverage Amazon's proprietary data, third-party research, and ad measurement solutions to generate actionable insights
• Develop expertise in Amazon’s proprietary metrics, working to constantly evolve how we analyze and communicate data-driven insights to our advertisers
• Advocate for data-driven decision-making and guide advertisers to implement recommended solutions
• Write internal documents with strategic recommendations that influence the direction of our products or working mechanism with internal stakeholders
• Actively scale your analyses to other categories or locales through AI native solutions

Requirements

• Bachelor's degree in business administration, finance, economics, computer science, data science, engineering, or other related field
• Experience in advanced SQL & ability to write complex queries from scratch from multiple tables
• Experience in customer segmentation, customer behavior analysis, data science modeling using Python
• Experience in advertising measurement methodologies, including incrementality, marketing mix modeling, and media attribution
• Experience in a customer facing role, translating technical aspects of analysis and metrics into actionable insights for the advertiser and both technical and non-technical stakeholders
• Experience leveraging GenAI responsibly to innovate on a solution or improve efficiency of existing workflows

Preferred

• Experience working with senior advertiser or agency stakeholders
• Master’s degree in marketing, advertising, business, economics or statistics