Sr. Manager, Paid Media (Remote UK)

UK (Remote)

Salary Not AvailableSenior Level10+ years exp

Posted 2 months ago

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Job Summary

Own and coordinate the global paid media program, turning multi-channel investments into measurable pipeline and revenue while building a scalable, cross-functional media capability.

  • Define and govern a global paid media strategy across search, social, programmatic, and ABM to drive enterprise and mid-market growth.
  • Lead funnel- and KPI-focused planning, testing, attribution, and reporting to ensure predictable ROI and executive-ready performance narratives.

Job Description

  • Architect and Define Global Paid Media Strategy
  • Set the vision and architect the global paid media strategy across Paid Search, Paid Social, Programmatic, and ABM platforms.
  • Drive enterprise and mid-market pipeline growth through strategic channel investments in LinkedIn Ads, Google Ads, Meta Ads, and emerging channels.
  • Develop full-funnel media plans directly aligned to regional revenue targets and segment priorities.
  • Govern the multi-million dollar media budget, focusing on maximizing ROI and translating spend into predictable pipeline and revenue contribution.
  • Establish the core KPIs, shifting the focus from lead volume to measurable pipeline, revenue, and customer acquisition impact.
  • Lead ongoing testing strategy (creative, messaging, audience, bidding, landing pages) to continually improve conversion rates and cost efficiency across all campaigns.
  • Partner with Marketing Operations to ensure accurate attribution and measurement across channels.
  • Utilize data to identify scaling opportunities and proactively mitigate performance risks to protect the media portfolio.
  • Elevate reporting to deliver clear, actionable, and data-driven narratives to senior leadership and executives.
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Smartsheet

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Smartsheet is the Intelligent Work Management platform. By aligning people and technology so organizations can move faster and drive innovation, Smartsheet enables its millions of users to achieve more. Visit www.smartsheet.com to learn more.Backed by enterprise-grade security, Smartsheet is used by more than 85% of the companies in the Fortune 500 to implement, manage, and automate processes across a broad array of departments and use cases.

Founded in 2005
Bellevue, Washington, USA
4.2K employees (314 in marketing)
71% recommend to a friend
82% CEO approval

Traffic Signals

Monthly Visitors
19.2M
Monthly Google Ads Budget
$1.1M
Traffic Source Mix
Search
23.2%
Direct
68%
Referral
7.6%
Social
0.2%
Paid
0.9%

Headcount Trend

Current headcount: ~4.2K

Marketing Team

Marketing Team Size
221 (5% of company)

Funding

Total Funding
$3.4B
Last Raise
$3.2B
Post IPO Debt, 1 years ago

Funding History

  • Sep 2024
    Post IPO Debt • $3.2B
  • Sep 2024
    Private Equity
  • Sep 2020
    Post IPO Equity • $31M

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