Senior Partner Brand Marketing Executive

Manchester, UK (On-site)

Salary Not AvailableSenior LevelFull time

Posted 2 months ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Own the On brand at JD across EMEA, translating global initiatives into locally resonant campaigns and omni-channel activations that blend retail, digital, social, paid media and experiential to drive brand heat and revenue.

  • Marketing strategy and execution: lead end-to-end campaigns with a consumer-first mindset, informed by insights and cultural moments.
  • Cross-functional leadership: partner with JD HQ, On and external agencies to deliver seamless activation and manage the allocated budget for maximum ROI.
  • Performance and learning: track brand health and campaign results, analyze trends, and share actionable insights to optimise future activity.

Job Description

Responsibilities

  • Drive the end-to-end marketing strategy and execution for the On brand at JD.
  • Adapt Global and EMEA wide campaigns into locally relevant campaigns.
  • Work with the UK team to deliver best in class omni channel activations across retail, digital, social, paid media and IRL moments.
  • Ensure consistency of On brand expressing whilst tailoring campaign to JD consumer insights and cultural moments.
  • Act as the key point of contact between On JD HQ, and the internal teams.
  • Collaborate cross functionally with internal teams, and external agencies to deliver seamless campaign execution.
  • Own and manage the allocated marketing budget, ensuring efficient investment, optimisation and maximum ROI.
  • Champion a consumer first mindset, delivering engaging and culturally relevant brand experiences.
  • Establish a strong feedback loop with On and HQ team sharing insights on consumer, trends etc.
  • Continuously analyse market and cultural trends to inform strategy, ensuring campaigns remain relevant and resonate with JD audience.

Requirements

  • Relevant experience in a marketing role working with brands on a global/regional/international level.
  • Proven skills delivering brand growth through consumer initiatives - developing and managing brand marketing with execution experience across the full marketing mix.
  • Strong understanding of the touchpoint & media landscape relevant to JD consumers.
  • Adept at driving cross-functional teams effectively, able to work in matrix organisations.
  • Good project management experience, managing internal stakeholders, agencies, customers, and other external partners.
  • Ability to manage multiple campaigns simultaneously.
  • Demonstrated organisational, planning, and analytical skills.
  • Excellent written and verbal communication skills, including in brief & presentation writing.
  • Highly proficient with all relevant computer software MS office, Keynote etc.
  • Retail experience is an advantage.

Preferred

  • An understanding and interest in sports lifestyle & youth culture preferred, coupled with a good understanding of the JD brand.
  • Proficiency in multiple languages, including Spanish and English (additional European Languages are a plus).
  • Retail experience is an advantage.

Benefits

  • staff Discount On JD Group and other brands within the organisation and personal development opportunities to learn and develop at work.
JD Sports Fashion logo

JD Sports Fashion

3.2 Glassdoor

Founded in 1981 with a single store in the Northwest of England, JD Group has grown into a leading global omni-channel retailer in Sports Fashion, Outdoors, and Gyms. Our diverse and dedicated teams operate across a portfolio of renowned retail brands in multiple international markets.Listed on the London Stock Exchange since 1996 and a proud member of the FTSE100 since 2019, JD Group continues to expand both in the UK and globally driven by a commitment to innovation, excellence, and possibility.Our vision is to become the world’s most trusted and dynamic omni-channel retailer in the sports and outdoor industry. We welcome individuals from all backgrounds to join us in shaping this future. If you're passionate about contributing to an inclusive, people-first, and customer-centric organisation and are motivated by continuous growth and operational excellence we’d love to hear from you.

Founded in 1981
Bury, England, GBR
34K employees (1,447 in marketing)
49% recommend to a friend
53% CEO approval

Traffic Signals

Monthly Visitors
173K
Traffic Source Mix
Search
50.4%
Direct
33.8%
Referral
10.2%
Social
4.5%
Paid
0.8%

Headcount Trend

Current headcount: ~34.2K

Marketing Team

Marketing Team Size
1,447 (4% of company)
Marketing Roles Posted (Last 30 Days)
4

Recent News