Events Marketing Campaign Manager - UK residency required

Bourne, Rutland, UK (Hybrid)

Salary Not AvailableMid Level2+ years expFull time

Posted 2 months ago

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Job Summary

Own and optimize Meta ads, Google ads and email programs at scale while coordinating multi channel campaigns for events and brand growth.

  • Meta and Google Ads management across multiple objectives
  • Email database ownership, segmentation and automation
  • Multi channel event campaigns and live content support

Job Description

Responsibilities

  • Plan, manage and optimise Meta advertising campaigns across multiple objectives including traffic, conversions, retargeting and lead generation
  • Manage Google Ads campaigns across Search, Display and YouTube/video, ensuring campaigns are optimised for ticket sales and audience growth
  • Own and manage our large email marketing database, including campaign scheduling, audience segmentation and automated marketing workflows
  • Analyse performance across paid media and email campaigns, continually optimising for conversions, ROI and audience growth
  • Plan and deliver wider multi-channel marketing campaigns to support event ticket sales and brand growth
  • Collaborate with internal teams to maximise campaign exposure and maintain brand consistency
  • Create supporting marketing content including written copy, social posts and visual content where required
  • Support the marketing team with live content creation during events
  • Assist with wider event marketing activity including partnerships, speaker bookings and community engagement
  • Provide on-site support at events as part of the wider show team

Requirements

  • at least two - four years’ experience managing performance-led marketing campaigns
  • Senior executive level who is confident running paid media and email marketing campaigns at scale
  • Proven hands-on experience managing Meta advertising campaigns at scale across multiple objectives
  • Strong experience managing Google Ads campaigns across Search, Display and Video
  • Demonstrable experience managing large email marketing databases, including segmentation strategies, campaign scheduling and automation
  • Education: GCSE or equivalent (preferred)
  • Experience: Digital marketing: 2 years (required)
  • Experience: Marketing: 2 years (required)
  • Work authorisation: United Kingdom (required)
  • Location: Bourne or able to relocate (required)

Preferred

  • Experience working in events, exhibitions or festivals
  • Ability to create marketing content including photography or video
  • Experience working with influencers, partners or guest speakers
  • Ability to work effectively in a fast-paced live event environment

Benefits

  • 26 days holiday plus bank holidays.
  • Company pension scheme.
  • Life assurance scheme (twice your salary).
  • Staff social events.
  • Casual dress
  • Company events
  • Cycle to work scheme
  • Free parking
  • Health & wellbeing programme
  • Life insurance
Warners Group Publications PLC logo

Warners Group Publications PLC

Warners Group Publications Plc is a publishing company based out of United Kingdom.

GBR
1 employees (1 in marketing)

Traffic Signals

Monthly Visitors
463.5K
Traffic Source Mix
Search
36%
Direct
54.6%
Referral
4.2%
Social
4.8%
Paid
0.2%

Headcount Trend

Current headcount: ~1

Marketing Team

Marketing Team Size
1 (100% of company)
Marketing Roles Posted (Last 30 Days)
1