Brand Executive

Reading, UK (Hybrid)

£44K/yr – £50K/yrMid LevelFull time

Posted 2 months ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Own brand presence and cross-channel campaigns with a sharp focus on consumer insights and collaboration with commercial partners.

  • Brand planning: develop and rollout brand plans aligned to business goals.
  • Campaigns and content: drive digital, retail, and media campaigns with consistent brand presence.
  • Insights and collaboration: analyse market trends and partner with commercial teams to identify growth opportunities.

Job Description

Responsibilities

  • Brand planning: develop and rollout brand plans aligned to business goals.
  • Campaigns and content: drive digital, retail, and media campaigns with consistent brand presence.
  • Insights and collaboration: analyse market trends and partner with commercial teams to identify growth opportunities.

Requirements

  • Background in marketing, business, or a related field
  • Experience or exposure within FMCG, Consumer Health, or a fast-moving commercial environment
  • Strong understanding of digital marketing and media channels
  • A proactive mindset with the ability to adapt quickly
  • Excellent communication and stakeholder management skills
  • Analytical thinking with attention to detail
  • Comfortable working across multiple projects in a dynamic setting

Benefits

  • 28 days annual leave plus bank holidays
  • Private Healthcare, generous pension scheme and Life Insurance
  • Wellness programs and support
  • Employee discount scheme
  • International career possibilities
  • Flexible and Hybrid working
  • Help with home office equipment
  • Volunteering days
  • Support for professional growth in a wide range of learning and development opportunities
  • We welcome and embrace diversity providing an inclusive working environment
  • The best possible work-life balance and flexible hybrid working model
Bayer logo

Bayer

Bayer is a global enterprise with core competencies in the life science fields of healthcare and nutrition. We design our products and services to serve the most essential human needs of health and nutrition. At the same time, we strive to address some of the world’s biggest challenges presented by a growing and aging global population.At Bayer, we’re committed to driving sustainable development and generate a positive impact with our businesses.Through the power of science, we’re pioneering new possibilities that advance life for all of us. That means reimagining how we care for ourselves and one another by empowering everyday health, improving approaches to patient care, and finding better ways to nourish our communities around the world.Data Privacy Statement & Imprint: https://www.bayer.com/en/glob-li-bayer-en-dps-imprint

Founded in 1999
Leverkusen, North Rhine-Westphalia, DEU
96K employees (6,644 in marketing)

Traffic Signals

Monthly Visitors
962.4K
Monthly Google Ads Budget
$48.5K
Traffic Source Mix
Search
52.9%
Direct
34.9%
Referral
7.6%
Social
3.6%
Paid
1%

Headcount Trend

Current headcount: ~95.8K

Marketing Team

Marketing Team Size
5,580 (6% of company)
Median Career Experience
16.5 years
Median Tenure
9.1 years
Marketing Roles Posted (Last 30 Days)
7

Funding

Total Funding
$9.3B
Last Raise
$332.1M
Post IPO Debt, 6 months ago

Funding History

  • Sep 2025
    Post IPO Debt • $332.1M
  • Dec 2024
    Post IPO Debt • $5.3B
  • Nov 2022
    Grant • $12M

Recent News