4 weeks ago
Marketing Coordinator
NYU Langone Health
New York City, NY (On-site)Full time$66K/yr – $72K/yr
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Marketing Coordinator
New York City, NY (On-site)
$66K/yr – $72K/yrMid Level2+ years expFull time
Posted 4 weeks ago
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Job Summary
Own and optimize multi-channel campaigns for clinical service lines by turning metrics into smarter execution and coordinating cross-COE collaboration for growth opportunities.
- Own campaign delivery and day-to-day marketing enablement across service lines.
- Lead internal and external communications aligned to service-line priorities and strategic planning.
- Embed data from the Program Measurement team to improve campaigns and drive outcomes.
Job Description
Own and execute multi-channel marketing and communications for clinical service lines, aligning campaigns with service-line goals, surfacing growth opportunities, and collaborating across COEs to turn metrics into improved outcomes.
- Responsibilities: Deliver the day-to-day execution of 360-degree marketing and communications campaigns, as part of the community of practice model
- Responsibilities: Support service lines with internally and externally facing communications initiatives aligned with service line goals and priorities
- Responsibilities: Identify mechanisms to incorporate findings from key metrics provided by the Program Measurement team to enhance current campaigns and optimize outcomes as needed
- Responsibilities: Cultivate a deep understanding of the business goals and objectives of the clinical service areas of coverage; support the strategic planning process and critical department meetings as needed
- Responsibilities: Assistant in identification and assessment of new opportunities for CMGCA-enabled service line growth, bringing recommendations to the Director for discussion
- Responsibilities: Support the CMGCA Program Manager (Senior Manager) in their role as a key day-to-day partner to service line department heads, assisting in execution of marketing and communications strategies
- Responsibilities: Play a vital role in triaging and executing requests from department heads, partnering with teams across all departmental COEs
- Responsibilities: Facilitate feedback sessions with the internal team, CMGCA Program Manager (Senior Manager) and Relationship Lead (Director) affiliated with these service lines, as well as with external stakeholders
- Responsibilities: Document and synthesize service line leaders feedback for the internal team to incorporate into service line strategies and campaigns
- Responsibilities: Collaboration
- Requirements: Bachelor's degree in marketing, communications, or related field, or equivalent combination of education and experience.
- Requirements: Adept at building rapport and exhibiting strong interpersonal skills, with experience building and maintaining relationships
- Requirements: Strong analytical skills, with the ability to learn and apply data-driven insights
- Requirements: Proficiency in project management, communication tools, and data analysis
- Requirements: Excellent verbal and written communication skills
- Requirements: Detail-oriented individual with the ability to work with cross-functional teams
- Nice to have: 2 years of experience in communications or marketing
- Nice to have: Experience working with clinical service lines
- Nice to have: Prior experience in healthcare or hospital operations
- Benefits: NYU Langone Health provides its staff with far more than just a place to work.
- Benefits: we are an institution you can be proud of, an institution where you'll feel good about devoting your time and your talents.
- Benefits: a comprehensive benefits and wellness package.
- Benefits: a robust support system for any stage of life, whether it's developing your career, starting a family, or saving for retirement.
- Benefits: employees have access to financial security benefits, a generous time-off program and employee resources groups for peer support.
NYU Langone Health
4.5 Glassdoor
NYU Langone Health is a fully integrated health system that consistently achieves the best patient outcomes through a rigorous focus on quality that has resulted in some of the lowest mortality rates in the nation. Vizient Inc. has ranked NYU Langone No. 1 out of 118 comprehensive academic medical centers across the nation for four years in a row, and U.S. News & World Report recently ranked four of its clinical specialties No. 1 in the nation. NYU Langone offers a comprehensive range of medical services with one high standard of care across seven inpatient locations, its Perlmutter Cancer Center, and more than 320 outpatient locations in the New York area and Florida. The system also includes two tuition-free medical schools, in Manhattan and on Long Island, and a vast research enterprise. For more information, go to nyulangone.org and interact with us on LinkedIn, Glassdoor, and Indeed.More:NYU Grossman School of Medicine has trained thousands of physicians and scientists who have helped to shape the course of medical history since 1841. With more than 75 divisions of specialty care including comprehensive inpatient and outpatient programs for every stage of life, a multifaceted Research and Academic Center and the NYU Grossman Long Island School of Medicine focused on primary care, NYU Langone Hospital-Long Island joined NYU Langone Health as of August 1, 2019. At NYU Langone Hospitals, NYU Grossman School of Medicine, NYU Grossman Long Island School of Medicine and NYU Langone Health (collectively referred to as "NYU Langone"), we work collectively to achieve our mission: To care. To teach. To discover. We celebrate the inclusive excellence of the people that make us a world-class institution in patient care, education and science ("tripartite missions"). We strive to be a place where our exceptionally talented faculty, staff and students can thrive.
Traffic Signals
Monthly Visitors
2.1M
Monthly Google Ads Budget
$227.7K
Traffic Source Mix
Search
38.9%
Direct
21.8%
Referral
3.4%
Social
0.4%
Paid
0.2%
Headcount Trend
Current headcount: ~29K
Marketing Team
Marketing Roles Posted (Last 30 Days)
1
Funding
Total Funding
$33.5M
Last Raise
$13M
Grant, 2 years ago
Funding History
- Feb 2024Grant • $13M
- Oct 2023Grant • $12.5M
- Feb 2022Grant • $8M