YouTube Strategist

USA (Remote)

$72K/yr – $108K/yrSenior LevelFull time

Posted 2 weeks ago

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Job Summary

Own the YouTube strategy and client health for a multi-client pod, delivering a steady stream of video briefs, clear pillar-led content, and early wins while protecting production cadence and retention signals.

  • End-to-end YouTube strategy ownership: briefs, thumbnails, scripts, and retention optimization aligned to each client’s market and audience.
  • Health and momentum governance: Green Flag health tracking, early-detection ownership, and proactive client interventions to prevent drift.

Job Description

Responsibilities
  • Run 15+ strategy calls per month with prepared data and recommendations.
  • Architect a client-specific content strategy with clear pillars based on market, audience, and business goals.
  • Achieve first measurable win within 30 days; diagnose and fix if not by 60-90.
  • Track client health using Green Flag system; own early detection.
  • Intervene when engagement dips or a client goes quiet.
  • Prepare complete briefs for every video: title, thumbnail concept, logline, outline.
  • Present ideas to clients, capture feedback, document requests, and hand off clear direction to designers in Notion.
  • Maintain a rolling pipeline of approved topics to prevent production stalls.
  • Final review of scripts and thumbnails before anything ships.
  • Ship 4 videos per client per month, submitted in advance of deadlines.

Requirements

  • Deep understanding of YouTube: strategy, scripting, thumbnails, retention editing, and how the algorithm rewards local/niche content.
  • Strong client communication. You can lead a call, handle pushback, and keep a client bought in when results take time.
  • Ability to lead a small team and coordinate across departments when nobody technically reports to you except your Junior Strategist.
  • You look at numbers before you form opinions.
  • Can activate clients fast and sustain momentum over 12-24 month engagements, not just the first 90 days.
  • Remote (Work from anywhere in the US).
  • 90%+ client retention (18-36 month lifetime).
  • 90%+ client NPS.
  • First measurable client win within 30 days.
  • 90% of videos shipping on schedule weekly.

    Benefits

    • Flexible remote work environment
    • Flexible Time Off Policy
    • Equipment and professional development support through Ramp
    • Direct mentorship from Cofounders and leadership team
    • Work with top-performing real estate professionals nationwide
    • For people who perform, there’s growth potential
    • All positions start with a 30-90 day paid trial to ensure mutual fit and allow you to demonstrate your ability to drive immediate client impact.
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    Knwn Local

    The team behind the biggest hyper-local brands in real estate. Attracting buyers & sellers at scale.

    Founded in 2025
    11 employees (9 in marketing)

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