WEB & DIGITAL COMMUNICATIONS SPECIALIST

Charleston, WV (Hybrid)

Salary Not AvailableMid Level3+ years expFull time

Posted 2 months ago

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Job Summary

Own division web presence and digital engagement, from WordPress platforms to multimedia content, while driving accessibility, SEO, analytics, and partner enablement across outreach programs.

  • Own Websites and Portals: Manage division sites, updates, functionality, and new interactive features.
  • Measurement and Engagement: Monitor analytics and generate reports to steer online engagement strategies.

Job Description

Responsibilities

  • Design, develop, and maintain division websites and web portals, including WordPress-based platforms.
  • Manage content updates, site functionality, hosting, domain management, and web security.
  • Develop new web applications and interactive features.
  • Troubleshoot technical issues and coordinate with vendors as needed.
  • Ensure accessibility, usability, and responsive design across devices.
  • Maintain brand standards and visual consistency across digital properties.
  • Develop and implement digital outreach strategies to expand online engagement.
  • Optimize websites and content for search engines (SEO) to improve visibility and search rankings.
  • Monitor web analytics (e.g., Google Analytics) and generate performance reports.
  • Identify audience trends and recommend strategies to increase user engagement.

Requirements

  • Education: Bachelor’s degree in Web Design, Digital Media, Communications, Marketing, or a related field.
  • Work Experience: Three (3) years of relevant professional experience in web design, digital outreach, multimedia development or related areas.
  • Web design and front-end development (HTML/CSS)
  • WordPress development and content management.
  • Search Engine Optimization (SEO) best practices.
  • Google Analytics and digital performance reporting.
  • Audio engineering and digital video production.
  • Adobe Creative Suite
  • Content Management Systems (CMS)
  • Web security and application testing.

Benefits

  • 37.5 hours — not the standard 40
  • Hybrid schedule with remote and in-office days
  • 24 days annual leave + 18 days sick leave + all WV state holidays
  • 401(a) with 6% match, plus 403(b) & 457(b) options
  • Health coverage: Choose from multiple medical plan options tailored to different needs and budgets
  • Ancillary benefits: Dental, vision, life insurance, disability, FSA/HSA options, and more — the full suite of coverage to protect you and your family.
  • Challenging, engaging work that keeps you learning
  • A service-oriented mission where your efforts create real impact in higher education policy
  • Opportunities for advancement — we promote from within and invest in your growth
  • A welcoming office environment — modern space, good people, positive culture
State of West Virginia logo

State of West Virginia

Wild & Wonderful West Virginia is a U.S. state located in the Appalachian region of the Southern United States. It is bordered by Virginia to the southeast, Kentucky to the southwest, Ohio to the northwest, Pennsylvania to the north, and Maryland to the northeast. West Virginia is the 41st largest by area and the 38th most populous of the 50 United States. The capital and largest city is Charleston.

Charleston, West Virginia, USA
2.1K employees