Web Design & Marketing Assistant

Manchester, NH

Salary Not AvailableEntry Level2+ years expFull time

Posted 5 weeks ago

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Job Summary

Own the hands on execution of multi-channel campaigns from concept to delivery, including direct mail to digital, web edits, and ad creative, with cross-functional coordination to hit deadlines.

  • Campaign delivery: set up and manage client campaigns across web, email, print, and social channels.
  • Asset and tooling ownership: edit WordPress pages, design banners, and run tracking like QR codes and calls.
  • Collaboration and quality: ensure timely communications and high attention to detail in a fast paced creative team.

Job Description

Responsibilities

  • Setting up direct mail to digital marketing campaigns for clients from within our internal marketing platform.
  • Setting up and managing client campaigns.
  • Designing web banner ads and social media ads.
  • Setting up call and QR code tracking.
  • General campaign communication.
  • Work on various web, email, and print collateral projects on a daily basis.
  • Projects include resource updates and designs for internal and client web properties, web banner ad campaigns, landing pages, web-to-print portal user administration, marketing collateral, outbound email marketing, social media, blogs, and general internal marketing department functions.
  • Manage multiple marketing projects in various stages of development and ensure critical campaign deadlines are achieved.
  • Ability to edit a variety of web pages including WordPress.
  • Must work well individually as well as within a creative team in a fast-paced environment, have a positive attitude, take pride in their work, be quality-driven and pay close attention to detail.

Requirements

  • At least 2 years of experience working in marketing/web/graphic design or equivalent portfolio.
  • Working knowledge of WordPress.
  • Responsive front-end web design with coding skills using HTML5, CSS3, and JS.
  • Basic knowledge of HTML, CSS and web design principles.
  • Proficiency with Adobe Creative Cloud applications (Photoshop, Illustrator, InDesign, and Video apps).
  • Experience setting up, launching, and managing online advertising campaigns.
  • Must be extremely detail oriented, able to meet critical deadlines, and take pride in quality of work.

Preferred

  • Bonus: Experience configuring paid digital ad campaigns across multiple platforms to support broader omni-channel initiatives.
  • Strong portfolio demonstrating web design, graphic design, and brand marketing management.
  • Hands-on experience with digital advertising campaigns across multiple platforms.
Spectrum Marketing Companies logo

Spectrum Marketing Companies

Spectrum Marketing Companies is a nationally recognized direct marketing company with a over 34 year history of driving superior results for clients. Located in Manchester New Hampshire, Spectrum works with over 4,500 clients with over 70% of business conducted outside of its local market. Client segments include; retail, non-profit, education, health & fitness, furniture, political, healthcare, automotive, powersports, hardware, entertainment, dental & orthodontic, and home services. Franchises, buying groups and chain stores are also a key area of strategic focus. The company differentiates itself by delivering direct mail centric solutions wrapped in digital technologies that provide enhanced campaign performance, tracking and attribution. Direct mail as an industry has experienced a resurgence in recent years to the point that the DMA (Data & Marketing Associations) has stated its response levels are at, “the highest in recorded history”. These strategies are further supported with additional services that offer coordinated point-of-purchase materials, signage and printed collateral that deliver a complete omni-channel marketing experience for its clients and the consumers they engage with. Spectrum believes in being data-driven in all aspects of its approach including; its planning methodologies, campaign execution and post campaign analysis. Our focus is on RESULTS and delivering our clients cost-effective marketing solutions that offer superior performance that can be constantly evolved over time based on the tools we deploy in our process.Spectrum’s mission is to provide our clients with a superior return on investment for every marketing dollar spent.

Founded in 1991
Manchester, New Hampshire, USA
127 employees (40 in marketing)