Responsibilities

• Define and evolve the company's narrative, messaging, brand voice, and visual identity, ensuring alignment across go-to-market activities, external communications, and internal channels.
• Champion and drive org-wide adoption of brand and messaging standards, partnering across teams to ensure consistent execution.
• Lead and execute Blackpoint Cyber’s global communications strategy across media relations, social media, executive communications, and corporate storytelling.
• Translate complex cybersecurity concepts, including managed detection and response, threat intelligence, AI and security operations - into clear and compelling narratives. Build and elevate our AI story, showcasing our differentiation and outcomes we deliver.
• Develop and manage relationships with key cybersecurity media, analysts, and industry influencers to expand Blackpoint Cyber’s visibility and credibility.
• Partner with across teams to shape company messaging around product launches, company milestones, partnerships, funding announcements, and industry developments.
• Build and elevate executive thought leadership by supporting speaking engagements, media opportunities, and industry events.
• Guide crisis and incident communications strategies when needed, ensuring timely and transparent messaging.
• Establish metrics and reporting frameworks to measure media impact, brand awareness, and share of voice.
• Lead a high-performing brand, content, and communications team, including brand and design and content and social media functions, as the company continues to grow.

Requirements

• ~12 years of experience in corporate marketing, brand, or communications leadership roles within cybersecurity companies.
• Track record of not just developing brand and messaging strategy but driving implementation and adoption across teams to measurably elevate brand visibility and market leadership.
• Exceptional storytelling and messaging skills with the ability to translate complex technical concepts into accessible narratives.
• Strong media relations background with established relationships across technology, channel, and cybersecurity press.
• Experience owning and evolving a visual brand with judgement to assess gaps and drive improvement whether through internal resources or agency partners.
• Experience partnering closely with executive leadership teams on communications strategy and executive visibility.
• Experience and comfort in experimenting with and operationalizing AI and automation across the function, from content and creative to analytics, for efficiency and scale.
• Ability to thrive in a fast-paced, high-growth environment and manage multiple priorities.

Preferred

• Strategic thinker with editorial instincts and creative taste
• Bias towards action and follow through - equally comfortable building the strategy and rolling up their sleeves to drive execution across the organization.
• Deep empathy for customer challenges, with the ability to speak their language authentically

Benefits

• Health, Vision, Dental, and Life Insurance plans
• a robust 401k plan
• Discretionary Time Off
• and other minor perks