Responsibilities

• Perform routine website maintenance, troubleshoot bugs, and ensure mobile responsiveness and accessibility compliance.
• Conduct in-depth keyword research and apply SEO strategies to improve search rankings. Monitor traffic and performance metrics (Google Analytics) to optimize user experience.
• Manage and optimize online donation forms and fundraising landing pages.
• Develop compelling written and visual content, including articles, blog posts, newsletters, and stories that highlight the organization's impact.
• Capture and edit high-quality photo and video content for social media, website, and marketing campaigns (e.g., Reels, TikToks, YouTube, interviews).
• Create visually appealing graphics, infographics, and social media assets using tools like Canva or Adobe Creative Suite.
• Ensure all content adheres to brand guidelines and voice across all digital channels.
• Plan, schedule, and publish content for social media channels (Instagram, Facebook, LinkedIn).
• Moderate user-generated content, respond to comments/messages, and foster positive online interactions.
• Develop, execute, and analyze digital campaigns for fundraising, events, and awareness, including email marketing and paid ads (e.g., Google Ad Grants).

Requirements

• Experience: 2+ years of experience in digital content creation, social media management, or website management, preferably in a nonprofit setting.
• Proficiency in CMS platforms (WordPress).
• Strong skills in video editing (Premiere, Final Cut, or mobile tools like CapCut).
• Graphic design proficiency (Canva, Photoshop).
• Experience with email marketing platforms (Mailchimp, Constant Contact).
• Familiarity with HTML/CSS and SEO best practices.
• Exceptional writing, editing, and proofreading skills.
• Bachelor’s degree in Marketing, Communications, Journalism, or related field (or equivalent experience).

Preferred

• Highly organized, creative, and passionate about the organization’s mission.