Role: Visual Designer (Freelance)

Reports To: Creative Director

Recreation is a leading brand strategy, marketing, and creative agency dedicated to elevating healthcare, MedTech, and wellness brands that change what’s possible for humanity. 

We believe brands are for life, for the lives they touch, the lives they transform, and the lives they save. When your innovation shapes the future of care, your brand must carry that responsibility with clarity, compassion, and conviction. 

For more than a decade, we’ve helped category leaders and emerging innovators define their voice, tell their story, and connect meaningfully with the world. Through strategy, design, and storytelling, we build brands that are bold, human, and built with intention. 

At our core, we’re a team driven by balance - where creativity meets strategy, speed meets precision, and innovation meets humanity.

Position Summary: The Visual Designer will lead strategic creative efforts for clients, managing brand and product deliverables. This role demands a dynamic team member with critical thinking skills and hands-on experience in brand and product marketing initiatives. Responsibilities include overseeing design systems, managing multiple projects, supporting team members, and ensuring client satisfaction through effective communication and operational excellence.

Key responsibilities include: 

• Proficient in the fundamentals and principles of design, visual communication, color theory, and typography
• Proficient at working within design systems, style guides, and brand standards 
• Proficient in conceptual creative design 
• Actively and independently communicates facets of a project, internally and externally
• Manages and leads at least one project, while working on others simultaneously 
• Able to shift priorities independently
• Works independently and begins to oversee junior team members in the creation of solutions to projects and initiatives
• Professionally and competently carries out day-to-day client interaction

Digital Execution

• Translate designs into functional digital experiences using Webflow and WordPress, collaborating closely with developers to ensure design fidelity and performance.
• Produce clean, scalable UI/UX designs aligned with brand strategy and user needs.
• Stay fluent in emerging tools, plugins, and best practices across the Figma, motion, and no-code ecosystems.

Cross-Functional Collaboration

• Work closely with the marketing and video teams, supporting them by producing high-quality creative.
• Participate in brainstorming sessions to develop project concepts and storylines.
• Incorporate feedback from stakeholders to refine and improve content.

Project Management

• Lead creative projects from concept to completion, ensuring effective communication and collaboration with team members.
• Adhere to project schedules, tracking progress, and addressing any issues that arise.
• Allocate time effectively and manage work in line with project budgets as needed.

Technical Skills:

• Stay up to date with the latest software and industry trends.
• Troubleshoot software and hardware issues.

Additional Responsibilities:

• Assist in the development of creative marketing strategies and promotional content.

Qualifications:

• Bachelor’s degree in Design, Multimedia Arts, or a related field (or equivalent experience).
• 6+ years of experience in a creative or similar role.
• Mastery in Adobe Illustrator, Adobe Photoshop, Adobe InDesign, Adobe After Effects, Figma, 
• Working knowledge of no code design type tools (WebFlow, Framer, etc)  
• Experience in both B2B and B2C content creation

Skills and Competencies:

• Excellent storytelling and narrative skills through visual media
• Strong attention to detail and a commitment to quality.
• Ability to work independently as a self-starter and collaboratively in a fast-paced environment.
• Effective communication skills and the ability to take direction and feedback.
• Strong organizational and project management skills.
• Critical thinking skills to analyze projects and make informed decisions.