Visual Content Specialist

San Diego, CA (On-site)

$75K/yr – $95K/yrMid Level5+ years expFull time

Posted 4 days ago

Job Summary

Own the end-to-end creation and curation of visual content that tells LandCare's story across marketing, recruitment, training, and corporate communications.

  • Lead photography, videography, and design efforts aligned with brand direction.
  • Collaborate with Marketing & Communications and Graphics Designer to produce cohesive materials.
  • Coordinate cross-functional content initiatives and source stories for strategy and execution.

Job Description

Responsibilities

  • Follow art and content direction from Director of Marketing and Communications to execute visual components of the brand's content strategy and tell the story through photography, design, or video
  • Shoot, design, produce, cut and edit using design tools to produce professional visual content
  • Attend events to capture photo and video imagery to be used in social media, as well as take professional headshots of attending team members
  • Ensure that all visual messaging developed for the company are accurate, timely, persuasive, on-brand, and meet the organization's objectives
  • Apply photography and videography skills to build visual content for internal and external use across marketing, corporate initiatives, training, recruitment, benefits, and any other communications-related areas
  • Promote consistent messaging by staying true to the brand voice across all forms of mediums
  • Collaborate with colleagues to service visual content needs and objectives. Work closely with Marketing & Communications Specialist and Graphics Designer to produce cohesive and compelling materials
  • Coordinate and collaborate to drive visual content initiatives with cross-functional teams. Facilitate and lead meetings/discussions to collect ideas, information, stories, and material necessary to develop strategy and tactics necessary for execution of goals
  • Provide guidance and offer content opportunities across teams and individuals as help is needed
  • Ensure attention to detail i.e. checking that all team members in photography are in correct PPE, removing debris from frame, etc.

Requirements

  • Bachelor's degree in Photography, Videography, Digital Media, Communications, or a related field preferred, but not required. Relevant coursework, certifications, or equivalent experience will also be considered.
  • 5+ years of professional photography and videography experience, including shooting, editing, and producing high-quality visual content.
  • 2+ years of experience creating content for social media, digital marketing, or corporate communications.
  • Experience operating drones for aerial photography and videography required.
  • Proficiency in photo editing software, including Adobe Photoshop and Lightroom.
  • Proficiency in video editing software such as Adobe Premiere Pro, Final Cut Pro, or DaVinci Resolve.
  • Strong understanding of social media platforms, digital content trends, and best practices for visual storytelling.
  • Working knowledge of Microsoft Office Suite (Word, Excel, and PowerPoint) and Adobe PDF software.
  • Strong communication, active listening, and interpersonal skills, with the ability to collaborate effectively across teams.
  • Excellent organizational, planning, and project management skills, with the ability to manage multiple projects and deadlines.

Benefits

  • Competitive base salary
  • Team based profit sharing program
  • 401k for all employees with 3.5% company match
  • Medical, dental, and vision coverage
  • Paid Time Off Policy + 9 corporate holidays
LandCare LLC logo

LandCare LLC

4.1 Glassdoor

Inspiring Others with Meaningful Environments:LandCare is committed to creating and maintaining meaningful environments for customers nationwide. We recognize that the work we do on your land has the power to impact your customers, your employees, and your visitors. So we offer you our care and our expertise to ensure your land makes a positive impression. Every time.Professional:The professionals at LandCare are passionate about landscaping. That’s because we recruit leaders who actually went to school for landscape management, horticulture, landscape architecture, irrigation, sports turf and tree care. It’s what gets us up in the morning. And it’s why we bring our best to the properties we serve. Every day.Local Experts. National Reach.LandCare owns and operates local branches coast to coast. So no matter what the challenge in your environment, you can rely on our local experts to keep it healthy and make it meaningful.Our Core Values:We are guided by a set of core values that were organically grown by our branch teams across the country. Our values aren’t just a set of blue-sky ideas. They’re actionable guidelines for each and every team member, from the executive staff to the pros out in the field.Delight our customers. Every time.Lead with confidence and integrity.Work hard, smart and safe. Every day.Inspire others with meaningful environments.Have fun with a commitment to teamwork.

Founded in 1999
Frederick, Maryland, USA
1.4K employees (138 in marketing)
1% recommend to a friend
1% CEO approval

Salaries

Posted range

$75K/yr – $95K/yr

Taken straight from the job posting.

The middle of this range ($85K) is 25% above the median base salary for Content Specialist roles in the United States ($68K).

Content Specialist median pay in the United States

$68K/yr

Most pay falls between $59K and $78K. Based on 50 salaries.

See all LandCare LLC salaries

Marketing Team

Marketing Team Size
138 (10% of company)
Median Career Experience
17 years
Median Tenure
3.6 years
Marketing Roles Posted (Last 30 Days)
1

Traffic Signals

Monthly Visitors
5.6K
Traffic Source Mix
Search
29.6%
Direct
29.8%
Referral
9.3%
Social
7.2%
Paid
10.2%

Headcount Trend

Current headcount: ~1.4K
LandCare LLC logo

Visual Content Specialist

LandCare LLC · San Diego, CA · On-site