Visual Content Specialist

San Diego, CA (Unknown)

$75K/yr – $95K/yrMid Level5+ years expFull time

Posted 15 hrs ago

Job Summary

Own and oversee LandCare's visual storytelling across the brand by leading shoots, editing, and asset management while aligning with the Marketing & Communications direction and collaborating with cross-functional teams.

  • Own visual content strategy and execution across campaigns and events
  • Collaborate with teams to curate and maintain the visual asset library

Job Description

Responsibilities

  • Follow art and content direction from Director of Marketing and Communications to execute visual components of the brand’s content strategy and tell the story through photography, design, or video
  • Shoot, design, produce, cut and edit using design tools to produce professional visual content
  • Attend events to capture photo and video imagery to be used in social media, as well as take professional headshots of attending team members
  • Ensure that all visual messaging developed for the company are accurate, timely, persuasive, on-brand, and meet the organization’s objectives
  • Apply photography and videography skills to build visual content for internal and external use across marketing, corporate initiatives, training, recruitment, benefits, and any other communications-related areas
  • Promote consistent messaging by staying true to the brand voice across all forms of mediums
  • Collaborate with colleagues to service visual content needs and objectives. Work closely with Marketing & Communications Specialist and Graphics Designer to produce cohesive and compelling materials
  • Coordinate and collaborate to drive visual content initiatives with cross-functional teams. Facilitate and lead meetings/discussions to collect ideas, information, stories, and material necessary to develop strategy and tactics necessary for execution of goals
  • Provide guidance and offer content opportunities across teams and individuals as help is needed
  • Ensure attention to detail i.e. checking that all team members in photography are in correct PPE, removing debris from frame, etc.

Requirements

  • Bachelor’s degree in Photography, Videography, Digital Media, Communications, or a related field preferred, but not required. Relevant coursework, certifications, or equivalent experience will also be considered.
  • 5+ years of professional photography and videography experience, including shooting, editing, and producing high-quality visual content.
  • 2+ years of experience creating content for social media, digital marketing, or corporate communications.
  • Experience operating drones for aerial photography and videography required.
  • Proficiency in photo editing software, including Adobe Photoshop and Lightroom.
  • Proficiency in video editing software such as Adobe Premiere Pro, Final Cut Pro, or DaVinci Resolve.
  • Strong understanding of social media platforms, digital content trends, and best practices for visual storytelling.
  • Working knowledge of Microsoft Office Suite (Word, Excel, and PowerPoint) and Adobe PDF software.
  • Strong communication, active listening, and interpersonal skills, with the ability to collaborate effectively across teams.
  • Excellent organizational, planning, and project management skills, with the ability to manage multiple projects and deadlines.

Preferred

  • Bilingual proficiency in English and Spanish preferred.
  • Experience with Wix and Pixieset is a plus.

Benefits

  • Competitive base salary
  • Team based profit sharing program
  • 401k for all employees with 3.5% company match
  • Medical, dental, and vision coverage
  • Paid Time Off Policy + 9 corporate holidays
LandCare logo

LandCare

1.0 Glassdoor

LANDCARE provides design, build, maintenance, enhancement and snow plowing services to both residential and commercial clients. Maintenance services include lawn and garden care, pruning, and lawn care programs. We also plant annuals and install beautiful container (urn) arrangements. Our award winning designers and construction teams can turn your vision into reality. Our skilled construction crews can install natural stone work, wood work, interlocking paving. We also have skilled planting crews. Please see our website www.landcare.ca for more information.

Founded in 1992
West Toronto (High Park / The Junction South), Ontario, CAN
34 employees (3 in marketing)
1% recommend to a friend

Salaries

Posted range

$75K/yr – $95K/yr

Taken straight from the job posting.

The middle of this range ($85K) is 25% above the median base salary for Content Specialist roles in the United States ($68K).

Content Specialist median pay in the United States

$68K/yr

Most earn $59K to $78K. Based on 50 salaries, including bonus and equity.

See all LandCare salaries

Marketing Team

Marketing Roles Posted (Last 30 Days)
1

Headcount Trend

Current headcount: ~34

Recent News

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Visual Content Specialist

LandCare · San Diego, CA · Unknown