Responsibilities

• Capture, produce, and edit videos and still photos of the college's activities and people for internal and external audiences.
• Fulfill daily video and photo assignments that support and enhance the college’s branding, campaigns, and editorial needs, targeting and engaging a wide spectrum of audiences, from prospective and current students to alumni and donors, industry partners, and the general public.
• Projects may include news-style videos, videos made specifically for social media sharing, photography for print and digital projects (including social media and web), event coverage in a variety of settings, and faculty and staff headshot sessions.
• The photographer/videographer will repurpose content for various platforms as needed (e.g., aspect ratios for social media channels, file size, etc.).
• Assignments will most likely occur concurrently and may often move from idea to completion in the same day.
• Develop ideas for video and photo content independently, as well as with the marketing and communications team, taking on assignments as asked.
• Oversee the college's YouTube presence and assist the social media manager in the creation of reels or repurposing content to engage a variety of audiences on numerous social media platforms.
• Work in the college’s content management system as well.
• Manage and maintain the college’s photo library and related storage software, ensuring that all visual content is tagged and stored appropriately.
• The ideal candidate will have academic and/or professional experience as a videographer, a video producer, or a similar role, working in a dynamic, high-energy agency or educational setting.

Requirements

• Bachelor's degree in video or film production, visual communications, journalism, new media, fine arts, or equivalent work and/or academic experience
• Demonstrated experience as a photographer, videographer, or digital content expert, who thrives in a dynamic, high-energy higher education environment.
• Portfolio that demonstrates deep knowledge of photography, videography and editing
• Experience working independently and as a team, multitasking, and working on multiple deadline-driven projects simultaneously and meeting deadlines.
• Demonstrated experience producing written and visual content (video, photos, graphics) for social media and/or other digital platforms.
• Demonstrated experience executing and planning creative campaigns.
• Familiarity and demonstrated use/experience with industry social media trends and best practices, especially YouTube.
• Knowledge of Virginia Tech or higher education setting.
• Ability to juggle multiple deadlines, quick turnarounds, and work in a fast-paced environment.
• Experience collaborating with internal and external teams and stakeholders.