Responsibilities

• Video production ownership: concept, scripting, shooting, editing, and final release.
• Story-led content: develop evocative video storytelling aligned with brand strategy and audience needs.
• Cross-department collaboration: serve as creative liaison to departments to build assets for campaigns and programs.
• Coordinate and execute all digital and video communication initiatives from concept to completion.
• Create evocative and impactful video content for use in advertising, promotions, traditional and social media, etc. that is consistent with brand strategy and organizational priorities.
• Guide Marketing & Communications team in brainstorming and idea generation, scriptwriting and development for all video collateral.
• Focus on driving high levels of engagement with compelling storytelling through imagery and video content.
• Facilitate and coordinate all aspects of a photo shoot including lighting, audio and talent.
• Participate in the design and production of company marketing collateral and assist with production coordination, background design and other media related projects.
• Edit and assemble final visual/audio program material for release. Monitor the technical quality of the finished product to ensure compliance, consistency, and desired outcome for the Aquarium.