Video Producer

New York City, NY (On-site)

$82K/yr - $105K/yr (Est.)Mid Level4+ years expFull time

Posted 2 hrs ago

Job Summary

Own end-to-end video production for Becoming You Labs, from concept through delivery, including shoots, editing, and AI-driven workflows, while collaborating with marketing to create product videos, sizzles, and platform-native content across YouTube, Instagram, TikTok, and LinkedIn.

  • Lead end-to-end video production
  • Develop AI-assisted workflows to speed up production
  • Partner with marketing for multi-format delivery

Job Description

Responsibilities

  • Concept, shoot, and edit product videos that explain our assessments, intensives, and certification program clearly and compellingly.
  • Produce sizzle reels and promotional videos for launches, events, and partnerships.
  • Create marketing video for paid, social, email, and web, including cutdowns and platform-native versions for YouTube, Instagram, TikTok, and LinkedIn.
  • Set up and run shoots, including cameras, lighting, and audio, on location and in studio.
  • Edit every project start to finish: pacing, sound, motion graphics, captions, and color.
  • Build AI-assisted workflows for editing, transcription, captioning, versioning, and creative ideation, and keep testing new tools that raise quality and output.
  • Produce multiple creative variations of key assets so the growth team can test hooks, formats, and messaging.
  • Manage your own production calendar and deliver on tight timelines across several projects at once.
  • Partner with marketing, social, and growth teammates to turn briefs and ideas into finished video.
  • Stay current on visual and social trends and bring ideas that help our content stand out.

Requirements

  • 4 to 6 years of professional experience shooting and editing video for brands, products, or media companies.
  • A portfolio or reel that shows genuine end-to-end ability: you concept, shoot, and edit your own work, and can explain what worked and why.
  • Strong experience producing product videos, sizzles, or promotional content that drives a business outcome.
  • Expert-level skill in editing software such as Premiere Pro, Final Cut, or DaVinci Resolve, plus working knowledge of motion graphics tools such as After Effects.
  • Hands-on fluency with AI tools that speed up production, such as AI editing, transcription, captioning, generative video and imagery, voice, and workflow automation, and a clear point of view on where they help and where they do not.
  • Solid command of camera, lighting, and audio fundamentals.
  • A strong sense of platform-native video across YouTube, Instagram, TikTok, and LinkedIn, including what makes a hook land in the first few seconds.
  • Excellent communication, attention to detail, and the ability to manage multiple deadlines in a fast-paced environment.
  • An entrepreneurial, high-ownership mindset. You are as excited about producing more and testing faster as you are about the craft itself.

Preferred

  • experience in education, personal development, or mission-driven brands
  • experience producing video for paid performance campaigns
Becoming You Labs logo

Becoming You Labs

At Becoming You Labs, we help people and organizations live with clarity, alignment, and purpose.Born in an academic research setting, tested in the classroom, and expanded into the real world, we’ve grown into a behavioral-science company that creates practical tools, assessments, and learning experiences—so that life’s biggest decisions are filled with meaning and momentum.Our method is based on a simple yet powerful premise: that your purpose lives where your authentic values, your natural aptitudes, and your most energizing economically viable Interests meet. From that foundation, we build science-backed assessments and growth systems that turn insight into action—helping people see real options, forecast plausible futures, choose with conviction, and live careers, relationships, and lives aligned with their deepest truths, cognitive, emotional, and financial.We work across audiences—individuals, families, educators and providers, institutions, and enterprises—with one aim: to equip people with insight they can use today and a purpose they can pursue for years.Becoming You Labs isn’t about quick fixes or checklist self-help. It’s enduring, research-driven, human-centered work—the kind you return to at every inflection point in life and leadership.

Founded in 2022
New York, New York, USA
14 employees (5 in marketing)

Salaries

SalaryGuide estimate

$82K/yr – $105K/yr

Modelled from 3 comparable roles.

Video Producer median pay in the United States

$80K/yr

Most pay falls between $72K and $93K. Based on 36 salaries.

See all Becoming You Labs salaries

Marketing Team

Marketing Team Size
4 (29% of company)
Median Tenure
0.7 years
Marketing Roles Posted (Last 30 Days)
1

Traffic Signals

Monthly Visitors
21.4K
Traffic Source Mix
Search
31.3%
Direct
43.1%
Referral
12.4%
Social
12.1%
Paid
1.1%

Headcount Trend

Current headcount: ~14
Becoming You Labs logo

Video Producer

Becoming You Labs · New York City, NY · On-site