Responsibilities

• Own the messaging and script development for short video mailers and interview segments.
• Generate shorts as teaser content for social media, YouTube Shorts, and similar platforms
• Work closely with the founder to shape interview questions, talking points, and story flow
• Provide clear edit direction, feedback, and revisions to outsourced editing partners
• Maintain organized video assets, timelines, and version control across multiple dealership campaigns

Requirements

• Proven experience as a producer, copywriter, or messaging strategist for video ads or direct-response media.
• Strong understanding of how to interview subjects and develop questions that pull out intentional messaging
• Ability to tailor interview direction and video messaging based on audience and campaign objectives
• Experience repurposing long-form footage into short-form teaser content (social media, TikTok, YouTube Shorts, etc.)
• Experience owning video projects and coordinating with editors or external creative partners
• Working knowledge of video editing
• Portfolio with relevant video samples (interviews, branded content, or campaign videos)

Preferred

• Automotive dealership marketing experience